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TikTok · 1 week ago

Senior Product Manager, Measurement (Experimentation)

Seattle, WA

Full-time

Onsite

Mid, Senior Level

$157K/yr - $296K/yr

3+ years exp

TikTok is the leading destination for short-form mobile video. They are seeking a Senior Product Manager to build experimentation products that help marketers and brands realize their business value generated by TikTok. The role involves setting the vision and roadmap for measurement products, collaborating with cross-functional teams, and owning the experimentation infrastructure.

Content CreatorsContent DiscoveryMedia and EntertainmentSocial MediaVideo

H1B Sponsor Likely

Responsibilities

Set the vision, develop the roadmap, build and launch measurement products that help advertisers meet their goals and see their true business value generated by TikTok

Collaborate with senior leaders and cross-functional teams, including Engineering, Data Science, and Product Marketing, to define priorities and execute shared goals for measurement products

Own the underlying experimentation infrastructure and methodology, from randomization to inference methods

Define success metrics and analyze data to inform product strategy and prioritization

Write all technical specs and product requirements for development

Qualification

Causal inferenceExperimental designProduct managementAds monetizationMeasurement modelsData analysisTechnical specificationsCross-functional collaboration

Required

Bachelor's degree or higher with a major in a quantitative field such as Statistics, Economics, and Social Sciences or equivalent science/technical field is preferred

3+ years of experience in product management, having taken one or more internet products through the full product cycle, from requirements to launch

Knowledge of causal inference and experimental design, as well as the broader measurement ecosystem

Experience defining vision, strategy and roadmap for a software product

Experience in ads monetization business and ecosystem

Experience working with data teams and external partners to build measurement models and frameworks

Preferred

Deep understanding of ad tech and the measurement space, including direct response and brand advertising

PhD in a quantitative field such as statistics, economics or social sciences, or MS/MA degree with 2+ years of experience in advanced ads measurement

Benefits

Medical, dental, and vision insurance

401(k) savings plan with company match

Paid parental leave

Short-term and long-term disability coverage

Life insurance

Wellbeing benefits

10 paid holidays per year

10 paid sick days per year

17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)

Company

TikTok

Glassdoor3.4

TikTok is a short-form video entertainment app and social network platform. It is a sub-organization of ByteDance.

Founded in 2003

Los Angeles, California, USA

10001+ employees

https://www.tiktok.com

H1B Sponsorship

TikTok has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (979)

2024 (601)

2023 (387)

2022 (322)

2021 (133)

2020 (72)