Gray Media · 3 weeks ago
DIRECTOR OF SPANISH LANGUAGE MEDIA SALES - WKTB (TELEMUNDO)
Gray Media is a multimedia company headquartered in Atlanta, Georgia, and they are seeking a passionate and goal-driven Director of Spanish Language Media Sales for Telemundo Atlanta. This role involves growing broadcast and digital revenue through client and agency relationships while managing a team of media executives.
BroadcastingCommunitiesDigital MediaJournalismLifestyleMedia and EntertainmentNewsPublishingSportsVideo
Responsibilities
Prepare and present accurate and comprehensive sales presentations
Create clear and concise media plans that detail specifically the products being utilized throughout the month, quarter, and year
Look for opportunities to develop monetization solutions for clients and ensure clients are receiving “best in class” customer service in a timely manner
Personally develop and close new business broadcast and digital accounts
Experience with creating/executing successful sales workflow processes
Knowledge and experience with Hispanic media ad sales and establishing close business relationships with Local/National advertising agencies and clients
The ability to provide Hispanic sales training to local sales AEs and assist in closing and maintaining business, while being able to seek out new local direct accounts
Candidates should have the ability to work in a fast-paced environment and handle multiple challenges simultaneously
Achieve all monthly and quarterly budgets/KPI's set by sales management
Target and close new business prospects for Broadcast and Digital/OTT advertising sales
Develop and maintain excellent relationships with clients and local/national agencies by identifying clients’ advertising needs and developing customized solutions to meet those needs
Experience with non-traditional revenue (i.e., event sponsorships, franchise sponsorships, etc.)
Communicate effectively with local sales teams and management to ensure accurate generation of revenue tracking reports, pending deals, forecasts, advertisers, contacts, and prospect lists
Work with internal departments to manage account stewardship through the process
Prepare weekly /monthly /annual sales activity reports keep the client database up to date by recording all activities, transactions, and communications with clients
Lead/Attend sales meetings, training sessions and client meetings, and promotions
Understand and communicate the resources, products, and capabilities of all of Gray Broadcasting's assets
Maintain and track an accurate forecast by account at all times
Bring a high energy level, ambition, intensity, and long-term perspective to be a core part of building something genuinely significant over time
Qualification
Required
Minimum 5 years of Hispanic experience working with clients and local agencies for TV and digital advertising sales
A successful track record of driving new business through both client direct and agency relationships
A history of experience selling live sports/OTO special sponsorship campaigns to key multimarket clients in advance
Experience in selling in show integrations on a local and potentially State/regional level
Multi-platform media sales expertise in selling broadcast TV in combination with digital media to drive client results
Relationship builder with an engaging and energetic personality and a desire to contribute to the team to win
Goal-driven and self-motivated individual who challenges self to exceed targets
Ability and experience selling multi-platform advertising programs that include Radio, TV, Digital, Social, and Influencer marketing
Excellent written, verbal communication, and interpersonal skills
Ability to multitask and work in a high-pressure, fast-paced environment with tight deadlines
Strong written, presentation, marketing, and closing skills
Extensive knowledge of Wide Orbit, Matrix, as well as MS Office products: MS Word, Excel, and PowerPoint
Preferred
Bachelor's degree preferred
Company
Gray Media
Gray Media is a broadcast company that owns and operates television stations in 31 markets across the country.
Funding
Current Stage
Public CompanyTotal Funding
$2.4B2025-12-08Post Ipo Debt· $250M
2025-07-08Post Ipo Debt· $900M
2024-05-23Post Ipo Debt· $1.25B
Leadership Team
Alan Gould
Vice President of Investor Relations
James Finch
VP Of News Services
Recent News
GlobeNewswire
2026-01-07
2025-12-24
Houston Chronicle
2025-12-19
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