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Shady Grove Fertility · 22 hours ago

Field Sales Manhattan

New York, NY

Full-time

Onsite

Entry, Mid Level

2+ years exp

Shady Grove Fertility is seeking a Practice Liaison to represent US Fertility within the referring provider community. The role focuses on growing new patient volume by enhancing provider relationships and increasing brand awareness through networking and educational opportunities.

Health CareMedicalMedical Device

Responsibilities

Conduct regular visits to OB GYN offices and other referring providers to promote our services, establish partnerships, and strengthen existing relationships. Visits include office calls, luncheons, dinners, open house events, preceptorships, and meetings

Organize and manage educational opportunities (i.e., webinars, seminars) for referring providers and potential patients

Using market and competitive intelligence as well as internal data, create and maintain territory call routing plan to achieve goals. Maintain accurate records of visits, interactions, and partnership activities

Tailor messaging and strategy based on US Fertility service differentiators, knowledge of territory, and evolving market factors

Drive annual territory competitive analysis. Analyze market trends, competitor activities, and industry developments to inform strategies and identify growth opportunities

Work closely with US Fertility physicians to establish individual account strategy & target accounts,

Maintain up-to-date records and contact information for each provider account in Salesforce

Monitor referral volume and tailor strategy and prioritize activity based on data. Able to interpret reporting and find data-driven insights to drive actions

Leverage industry partners and local employers as applicable to enhance referrals, expand reach, and grow brand awareness

Work with the marketing team to design and deliver territory-specific provider collateral tailored to local needs

Deliver weekly activity reports and monthly expense reports. Manage field territory budget

Be prepared to speak to referral results and trending at quarterly director/physician meetings

Maintain professional, fertility and technical knowledge by attending educational workshops, reviewing professional publications, and establishing personal networks

Qualification

SalesforceMicrosoft ExcelMicrosoft PowerpointPower BIMedical/service salesListening skillsTime managementNegotiation skillsOral communicationInterpersonal skills