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NEOGOV · 1 week ago

Web Content Manager

Raleigh, NC

Full-time

Onsite

Senior Level

$110K/yr - $170K/yr

5+ years exp

The City of Raleigh is looking for a dynamic Web Content Manager to lead our web strategy, ensuring our most utilized communications tool is serving the residents of our growing city. In this role, you’ll manage the city’s websites and other communications tools, collaborating closely with communicators across the organization on content development and brand alignment to deliver a user-friendly and engaging website experience.

GovTechHuman ResourcesInformation TechnologySoftware

Responsibilities

Guides the web content strategy for the City, collaborating with communicators across the organization to ensure content is clear, engaging and impactful

Manages a team of two full-time and one part-time web content coordinator

Supports development and maintenance of City websites using the Agile model, write support tickets, and perform quality assurance

Trains City-wide content editors on website best practices, industry standards, Americans with Disabilities Act compliancy, and search engine optimization

Works with IT to troubleshoot bugs with technology tools such as the hosting platform, content management system (CMS), email dissemination tools, the survey site, video hosting platforms, and podcast platforms

Strategizes content with communicators and web content editors throughout the organization to determine the communications web plan for everyday content, campaigns, and crisis management

Collaborates with key stakeholders to develop web features that deliver timely information to our community during crises and emergencies

Qualification

Web content managementContent management systemsSearch engine optimizationAgile processWeb analyticsCustomer serviceTraining othersBasic video editingGraphic designPhotography

Required

Bachelor's Degree in Communications, Public Relations, Marketing, Public Affairs, or related field, and 5 to 7 years' experience in public relations, communication, marketing, web content management, web design, user experience (UX), supervisory, or related field

Any equivalent combination of training and/or experience that provides the required knowledge, skills and abilities may be substituted

Knowledge of common website development and management tools including content management systems (Drupal), search engine optimization (Cludo), web analytics and site optimization (SiteImprove) and others

Knowledge of other communication tools including email marketing (GovDelivery), community engagement & surveying (Public Input)

Knowledge of content strategy

Knowledge of Agile process site development

Knowledge of National Incident Management System (NIMS)

Knowledge of modern office practices and procedures including the use of standard office equipment and computer applications such as word processing, database, and spreadsheet applications

Knowledge of supervisory principles, practices and techniques

Skill in customer service

Skill in training and teaching others

Skill in very basic video editing, graphic design, and photography

Ability to maintain confidentiality when working with protected data

Ability to lead and supervise the work of others

Ability to communicate with coworkers, supervisors, and others to sufficiently exchange or convey information and to receive work directions

Benefits

The City provides a comprehensive benefits package as part of our total rewards program to support you through important events in your life, to enhance your life outside work, and to help you plan and prepare for the future.