United Landmark Associates · 15 hours ago
Media Buyer ⮕
United Landmark Associates is seeking a skilled Media Buyer to join their dynamic, award-winning ad agency team. The role involves planning, negotiating, and executing media plans and buys to ensure the successful delivery of advertising and marketing campaigns for top clients.
AdvertisingBrand MarketingDigital MarketingSocial Media
Responsibilities
Develop strategic media plans in collaboration with Leadership and Account Management team to meet and exceed client objectives/KPIs and target audience requirements
Research and analyze market trends, audience demographics, and media opportunities to identify optimal media channels for campaign placement
Negotiate media buys, including rates, placements, and added value opportunities, to maximize campaign effectiveness and achieve cost-efficient results
Coordinate with media vendors and partners to secure inventory, schedule placements, and monitor campaign delivery
Work with the AM Team to monitor campaign performance and provide ongoing optimization recommendations to ensure key performance indicators (KPIs) are met or exceeded
Stay abreast of industry trends, emerging technologies, and best practices in media buying and advertising to continuously enhance campaign strategies and tactics
Monthly reconciliation and QA checks/balances is expected
Qualification
Required
Bachelor's degree in marketing, Advertising, Communications, or related field
3-5 years of experience in media buying, preferably within an advertising agency or media agency environment
Proven track record of successfully planning, negotiating, and executing media buys across various channels, including traditional (print/TV) and digital media (OTT/programmatic/Display)
Excellent communication and negotiation skills, with the ability to build and maintain relationships with media vendors and clients
Proficiency in media planning and buying tools, such as Nielsen, comScore, Kantar, and ad serving platforms
Detail-oriented with the ability to manage multiple projects simultaneously in a fast-paced environment
A collaborative team player with a passion for creativity, innovation, and delivering results
Must be able to work onsite at our office in South Tampa five days per week
Preferred
Previous experience with luxury brands and/or real estate is highly preferred
Company
United Landmark Associates
United Landmark Associates offers strategy, content management, analytics, branding, social media, and digital marketing solutions.
Funding
Current Stage
Early StageRecent News
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