Starcom · 1 day ago
Director, Analytics
Chicago, IL
Full-time
Onsite
Director/Executive
$133K/yr - $191K/yr
7+ years expStarcom is a global communications planning and media leader with a history of over 80 years. The Director of Analytics will be responsible for leading the analytics team, managing digital media measurement, and using data to inform media planning and campaign performance.
AdvertisingBrand MarketingMarketing
Responsibilities
Execute, manage, and deliver best-in-class measurement to inform media buying
Develop, manage, and mentor a team and lead strategic efforts and departmental vision
Develop approaches to address complex research and measurement challenges
Lead data-centered learning initiatives on client’s behalf to inform optimizations and impact future plans
Execute measurement focused on ad/media effectiveness to drive campaign performance
Lead and support analytics activities such as modeling and statistical analysis
Proactively educate internal and external clients on research, tools and approaches
Communicate opportunities, learnings and recommendations with authority and credibility
Craft POV’s for internal and external knowledge sharing
Evaluate new and current data partners, and identify new approaches to ensure our research is cutting edge
Lead and support media teams using syndicated data and proprietary tools to drive media targeting and budget allocations
Lead strategic efforts and departmental vision
Lead discussions around KPI development, and technology integrations that can improve efficiency, range or quality of data, or support new media
Guide internal and client teams on using comprehensive data visualization to build meaningful stories that influence decision-making
Collaborate with client contacts to establish deep knowledge of client’s business goals and challenges
Develop client Learning Agendas and construct and execute 'test and learn' measurement and consumer research roadmaps tied business questions and key performance goals
Qualification
Required
7+ years in media/marketing research, consumer insight, business consulting, or digital advertising research/analytics/ insight
4+ years of people management experience with progressing responsibilities
A strong history of managing individuals, leading of teams, and client management
Excellent project management, organizational, and communication skills
Strong grounding in traditional and digital media advertising effectiveness
Familiarity with syndicated and customer data environments
Advanced knowledge of the measurement vendor marketplace and able to evaluate new capabilities
Proficiency in Microsoft Office Suite with advanced understanding of Excel
Experience with visualization tools such as Tableau, GoodData, Datorama
Preferred
Bachelor's degree preferred, preferably with a concentration in marketing, advertising, communications, business, sociology, or consumer insights
Experience with statistical software packages (SAS,R, Python) a plus
Familiarity with relational database concepts
Benefits
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
Company
Starcom
With a history that dates back over 80 years, Starcom is a global communications planning and media leader.
5001-10000 employees
H1B Sponsorship
Starcom has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (10)
2024 (8)
2023 (11)
2022 (20)
2021 (8)
2020 (16)
Funding
Current Stage
Late StageLeadership Team
Dan Bruinsma
Executive Vice President
Recent News
Prolific North
2025-11-03
Company data provided by crunchbase