Sholom Community Alliance · 13 hours ago
Senior Living Sales Consultant
St. Louis Park, MN, US
Full-time
Onsite
Mid, Senior Level
$68K/yr - $78K/yr
3+ years expSholom Community Alliance is a mission-driven organization seeking a Senior Living Sales Consultant to drive occupancy and revenue growth in their market-rate housing communities. This high-impact sales role is focused on converting qualified leads into move-ins through relationship-based selling and exceptional customer service.
Non-profit Organizations
Responsibilities
Achieve and exceed monthly, quarterly, and annual occupancy and revenue goals as outlined by your manager
Manage the full sales cycle—from initial inquiry through signed lease and move-in—with professionalism, urgency, and attention to detail
Convert qualified leads through consistent follow-up, consultative selling, and strategic relationship-building
Track personal sales activity and results through the organization’s Customer Relationship Management (CRM) system
Participate in regular sales meetings and performance reviews to refine strategies and maintain accountability to goals
Respond promptly and personally to all inquiries, ensuring an exceptional and personalized experience for each prospect
Conduct professional, engaging community tours that effectively communicate Sholom’s lifestyle, services, and amenities
Build rapport with prospective residents and their families through trust-based, needs-focused conversations
Deliver accurate cost analyses, explain lease terms, and assist with decision-making in a transparent, supportive manner
Maintain ongoing communication with prospects following Sholom’s Sales Systems through consistent follow-up activities, and touchpoints to keep interest and commitment strong
Develop and maintain relationships with and generate leads through residents, family, and professional referral sources
Partner closely with internal departments (Dining, Housekeeping, Life Enrichment, Maintenance, and Nursing) to ensure a seamless and positive move-in experience for prospective residents and their families
Coordinate logistics and timelines leading up to move-in, ensuring that apartments are prepared and ready, and all necessary details are communicated
Serve as the primary point of contact for prospective residents and families through the decision and commitment stage, providing consistent communication, timely follow-up, and exceptional customer experience
Once the prospect commits to moving in, facilitate a formal handoff to the Housing Director for lease signing and onboarding. This includes ensuring that all required information, documentation, and expectations are clearly communicated to the Housing Director so they can complete the necessary agreements and resident onboarding steps
After the handoff, the Housing Director will assume responsibility for completing the lease signing, coordinating final documentation and financial requirements, and introducing the new residents to the appropriate team members, programs, and resident groups to promote integration into the community
Collaborate with the Housing Director post-move to confirm resident satisfaction and ensure feedback loops to continuously improve the move-in and onboarding experience
Accurately record all interactions, tours, and outcomes in the CRM system
Use CRM data to prioritize follow-ups, manage pipeline activity, and forecast move-ins
Generate weekly sales reports by Monday at noon and updates on sales activity, conversion rates, and progress toward occupancy goals per the outline
Collaborate with the VP of Sales and Marketing, Regional Sales Manager and Director of Community Relations to ensure consistency in messaging and strategy
Partner with other Campus sales, admissions and outreach leaders to ensure collaboration and best outcomes for Sholom
Stay informed on local market trends, pricing strategies, and senior living best practices
Demonstrate Sholom’s PROUD service standards through professional conduct, empathy, and responsiveness in every interaction
Participate in training sessions, workshops, and ongoing professional development to enhance sales performance and industry expertise
Support cross-campus sales efforts as needed during high-demand periods or staffing transitions
Perform other duties as assigned by the Campus Administrator or Vice President of Sales and Marketing
Qualification
Required
Bachelor's degree in business, marketing, or a related field preferred; equivalent experience considered
Minimum three years of experience in senior living, hospitality, or another high-performance sales environment required
Proven record of achieving or exceeding individual sales and occupancy goals
Experience using CRM systems to manage a structured sales pipeline
Expert-level sales and closing skills, with a strong ability to build trust and move prospects toward decision
Consultative selling style, focused on listening, understanding needs, and providing tailored solutions
Excellent written and verbal communication skills
Highly organized with exceptional follow-through, attention to detail, and time management
Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook) and CRM software
Self-motivated, goal-oriented, and driven by measurable outcomes
Willingness to work occasional evenings or weekends to accommodate tours, move-ins, or prospect needs
Demonstrated commitment to Sholom's mission, vision, and Jewish values
Able to understand and follow facility and department safety and emergency procedures
Perform light work, with occasional or negligible lifting of objects weighing up to 20 pounds
Communicate clearly and effectively both orally and in writing to all levels of people inside and outside the organization, including possessing good English speaking skills, fluency and understandability
Able to effectively use office equipment to review and create information
Work at a desk for extended periods of time and perform long hours of work at a computer
Frequently stand and walk to move around office/building repeatedly throughout the day
Able to work a flexible work schedule, including overtime, nights and weekends as required including attending events/meetings as needed
Able to obtain reliable transportation
Company
Sholom Community Alliance
Sholom, in partnership with our community, supports adults in need across the continuum of care, to live life fully in a Jewish environment where all are welcome.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Robin Theis
Executive Assistant to the CEO, COO and CFO
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