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IFS · 22 hours ago

Partner Marketing Strategist

Itasca, IL

Full-time

Hybrid

Mid, Senior Level

$110K/yr - $120K/yr

7+ years exp

IFS is a billion-dollar revenue company specializing in enterprise software solutions powered by AI technology. They are seeking a Partner Marketing Strategist to develop and execute marketing strategies that drive customer acquisition and retention through partnerships, while also managing marketing programs and relationships with key stakeholders.

Artificial Intelligence (AI)Asset ManagementEnterprise Resource Planning (ERP)Enterprise SoftwareInformation TechnologySoftware

Growth Opportunities

Responsibilities

Develop and execute best-in-class marketing plans with key partners that effectively drive awareness and adoption of IFS partner solutions

Work closely with partner directors to identify priorities and partner marketing initiatives

Define regional joint marketing plans with strategic partners

Develop detailed campaign project plans, including campaign goals, messaging, call to action, marketing distribution channels, follow-up activities, and success metrics

Work closely with top IFS partners to build joint value proposition messaging and content

Create innovative programs to scale efforts

Proven success in managing complex and multi-faceted, measured marketing programs with the ability to drive projects through completion and metrics

Develop marketing roadmaps that link the dots across channels and deliver a unified and coherent message to target audiences

Research and pilot new programs and ideas that will drive future success

Build effective relationships with key stakeholders

Qualification

B2B marketing managementPartner ecosystem strategyProject management skillsMarketing automation toolsData-driven decision-makingProfessional communication skillsAnalytical mindsetTeam playerOrganizational skills

Required

Possess an expert comprehension of how to drive business and marketing with and through the partner ecosystem

Knowledgeable in B-to-B marketing management most specifically in the area of business software applications

Background in leveraging various marketing tactics such as digital, tradeshows, business development teams, email marketing, third-party programs, etc

Accomplished a range of skills from high-level strategic thinking to creative and execution

Demonstrate ability to tie marketing programs to ROI metrics

Strong team player, motivated to work collaboratively across a variety of stakeholders

Knowledge of industry tools including Marketo, Outreach, CRM, LinkedIn, PowerBI, etc

Professional-level presentation and written communication skills

Recommended 7+ years of experience in directing marketing and communications

Demonstrates strong project management skills and is a proactive self-starter

Strong organizational and time management skills and ability to handle multiple projects and meet deadlines

Able to simplify/synthesize complex data from a variety of sources and then communicate solutions in a simple, fresh perspective that clearly outlines the roles and deliverables of marketing channels

Possesses analytical mindset and innate curiosity, valuing research, insight, metrics, and data-driven decision-making

Develops positive relationships across all levels of seniority cross-functionally, leveraging communications and project management skills to ensure consistency and alignment between all stakeholders internally and externally

Maturity, confidence, and perspective to manage quick/unexpected transitions or conflicts to successful resolution

Must be comfortable in a high-performing, fast-paced environment, can adapt quickly to support the development of content and decision-making in rapidly developing, time-sensitive situations

Ability to travel as needed; limited travel required

Preferred

Proven experience in any of the following industries would be a plus (not required): Manufacturing, Construction, Energy, Aerospace & Defense, or Field Service Management