Cantey Foundation Specialists ยท 16 hours ago
Content Strategist
Charleston, SC
Full-time
Hybrid
Entry, Mid Level
$60K/yr - $70K/yr
2+ years expCantey Foundation Specialists is a company focused on redefining the construction industry through impactful storytelling and clear messaging. The Content Strategist will develop and execute content strategies to enhance brand visibility and engagement while managing digital platforms and tracking campaign performance.
Building MaintenanceConstructionFacilities Support ServicesResidential
Responsibilities
Develop and execute a content strategy that supports brand visibility, engagement, and qualified lead growth for a company engaging in regional expansion
Write and optimize website content using SEO best practices
Produce social media content including posts, captions, short form stories, and basic graphics
Support internal and external communications to ensure message alignment across all teams
Build branded materials, presentations, and visual assets that support marketing, training, events, sales, and community initiatives
Manage and update digital profiles including Google Business, website, and social channels
Support WordPress updates and ongoing site content maintenance
Maintain brand voice, tone, and visual consistency across all platforms
Track performance for social, web, and digital campaigns
Provide reports with actionable recommendations that improve engagement, conversions, with a strong understanding of tracking and improving ROI
Identify trends, understand our different regions and communities, and adjust strategy based on provable data
Produce visual content using Canva and other tools
Collaborate with internal teams on creative concepts that reflect the Cantey brand and support key initiatives
Qualification
Required
Two to four years of experience in content strategy, digital marketing, communications, or a related field
Experience with SEO and website content optimization
Familiarity with WordPress is required
Strong knowledge of social media platforms and content performance metrics
Ability to track, measure, and interpret digital campaign results
Proficiency with Canva or similar design tools
Experience with AI tools such as ChatGPT, Jasper, or other automation platforms to support content research, drafting, editing, or optimization
Strong organization skills with the ability to manage multiple projects
Self driven, accountable, and comfortable working independently and collaboratively
Creative thinking with an ability to generate ideas that support brand growth
Collaborative mindset with a focus on team success, and a desire to embrace and share the Cantey brand and culture in all marketing efforts
Curiosity and a passion for storytelling that can be applied to strategic marketing
Detail oriented with a strong sense of ownership
Positive attitude and willingness to learn
Benefits
Medical
Dental
Vision
Life
Disability
Aflac
Matching 401(k)
Paid Time Off
Company
Cantey Foundation Specialists
Cantey Foundation Specialists provides residential foundation repair services along with quality products and designing solutions.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase