Black Rifle Coffee Company · 14 hours ago
National Category Insights Manager
Black Rifle Coffee Company is a veteran-founded company serving premium, fresh-roasted coffee. The National Category Insights Manager supports category leadership by applying syndicated data and customer insights to drive category growth across key retail channels, partnering with Sales and Marketing to build compelling category stories for retailers.
CoffeeFood and BeverageRetail
Responsibilities
Analyze syndicated data, shopper trends, and competitive performance
Develop insights that support account strategies and category recommendations
Support line review storytelling and help build the national narrative that can be customized by customer
Present category insights and recommendations to key retail partners
Support customer business planning with clear, data-driven insights
Partner with Sales to prepare selling decks, assortment proposals, and shelf strategies
Track category performance across channels using syndicated and internal data
Identify distribution, market share, velocity, and pricing opportunities
Support reporting needs for Sales and Revenue Growth Management
Work within Insights COE to align methodologies and reporting
Coordinate with Channel and Customer teams to apply insights to execution
Support innovation validation efforts by providing category context and macro trends
Be resourceful in building insights and stories using limited or incomplete data
Recommend practical solutions grounded in the realities of customer environments
Qualification
Required
Bachelor's degree in business, marketing, analytics, or related field
4–6 years experience in Category Management or CPG insights
Proficiency with Nielsen or Circana platforms
Experience presenting directly to retailers in formal and informal settings
Strong analytical skills and ability to simplify data for action
Ability to work independently, adapt quickly, and operate in fast-paced growth environment
Company
Black Rifle Coffee Company
America's Coffee Company. Veteran founded. BRCC specializes in roasting high quality, small batch coffees.
H1B Sponsorship
Black Rifle Coffee Company has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (1)
Funding
Current Stage
Public CompanyTotal Funding
$356.56MKey Investors
WhiteHawk Capital Partners
2025-07-17Post Ipo Equity· $35M
2023-08-24Post Ipo Debt· $56M
2022-05-27Post Ipo Equity· $9.61M
Leadership Team
Recent News
2025-11-04
Company data provided by crunchbase