InnoVision Marketing Group · 3 weeks ago
Publicist
San Diego, CA
Full-time
Onsite
Mid, Senior Level
$40K/yr - $50K/yr
5+ years expInnoVision Marketing Group, known as The Anti-Agency®, is seeking a Publicist who excels in strategic public relations to build brands and protect reputations. The role involves leading media outreach, shaping narratives, and managing client communications while collaborating with various teams to ensure effective execution of PR strategies.
AdvertisingBrand MarketingDigital MarketingWeb Development
Responsibilities
Developing PR strategies that align to client objectives, brand voice, and business goals
Identifying and shaping story angles that are newsworthy, timely, and defensible
Writing and editing press releases, media alerts, pitch emails, contributed articles, bios, Q&As, talking points, and briefing documents
Building and maintaining targeted media lists across local, regional, and national outlets
Pitching media consistently and intelligently, with follow-through and relationship-building at the center
Securing earned media placements and measuring impact beyond vanity metrics
Managing interview opportunities, media training preparation, and spokesperson support
Monitoring news cycles, trends, and issues that affect client reputation and opportunity
Managing PR timelines, deliverables, approvals, and internal coordination to ensure nothing slips
Preparing weekly and monthly activity reporting, coverage recaps, and strategic recommendations
Supporting reputation management efforts and rapid response when issues arise
Collaborating with social and digital teams to amplify earned media and integrate messaging across channels
Leading client communications with confidence, professionalism, and extraordinary responsiveness
Qualification
Required
5+ years of PR experience preferred, ideally with agency experience
Proven track record of securing earned media placements and building media relationships
Strong writing and editing skills with an eye for tone, clarity, and brand voice
Experience managing multiple accounts, timelines, and approvals simultaneously
Confidence working directly with senior client stakeholders
Ability to develop strategy, not just execute tactics
Preferred
Familiarity with media databases and monitoring tools is a plus
Comfort working cross-functionally with creative, digital, and account teams
Company
InnoVision Marketing Group
Innovision Marketing Group is a digital marketing agency that provides advertising, media buying, web development, and branding services.
11-50 employees
Funding
Current Stage
Early StageRecent News
Company data provided by crunchbase