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DigiVidBIO 🧬 · 1 week ago

Senior Account Executive, Life Sciences & MedTech

United States

Full-time

Remote

Mid, Senior Level

$135K/yr - $200K/yr

3+ years exp

DigiVidBIO is a specialized digital marketing and video agency dedicated to healthcare, life science, MedTech, and diagnostic brands. The Senior Account Executive will own and grow a portfolio of B2B accounts, focusing on selling integrated campaigns and digital advertising solutions to organizations that market to healthcare professionals and patients.

Artificial Intelligence (AI)Digital MarketingDigital Media

Responsibilities

Manage and grow an active account list of life science, biotechnology, MedTech, medical device, advanced diagnostics, and healthcare companies, with clear revenue and retention targets

Lead the full sales cycle for DigiVidBIO services, including discovery, solution design, proposals, and contract negotiation for video marketing, digital advertising, branding, and AI-powered video solutions

Develop strategic account plans for top accounts, including stakeholder maps, competitive landscape, and 12–24 month growth strategies

Partner with DigiVidBIO’s outbound team, who provide targeted prospecting support through cold email campaigns and outbound calling to help book qualified meetings within your ideal life science, MedTech, diagnostics, and healthcare accounts

Collaborate on messaging and outreach angles so outbound sequences and call scripts reflect each prospect’s HCP or patient marketing goals and DigiVidBIO’s value proposition

Leverage major industry conferences and events (e.g., ASCO, AHA, AMP, RSNA, and others) for meetings, networking, and pipeline generation

Identify and develop new opportunities within existing accounts, expanding into additional brands, franchises, indications, or business units

Sell into early-stage and commercial organizations that market to HCPs and patients, aligning solutions to their launch, brand, and demand-generation objectives

Collaborate closely with internal strategy, client services, creative, and production teams to scope programs, set expectations, and ensure smooth handoffs from sale to execution

Stay engaged as a strategic point of contact on key accounts post-launch to identify upsell and cross-sell opportunities in partnership with Client Services

Maintain a deep understanding of clients’ target HCP and patient audiences, including how NPI-level targeting, omnichannel campaigns, and tailored creative can improve engagement and business outcomes

Forecast pipeline, track performance against quota, and maintain accurate CRM documentation for all opportunities and accounts

Qualification

B2B sales experienceDigital marketing knowledgeAccount management skillsHealthcare marketing complianceVideo marketing expertiseConsultative sellingRelationship managementTerritory planningCommunication skillsPresentation skillsStorytelling skills

Required

3–7+ years of B2B sales or account management experience in healthcare, life sciences, MedTech, diagnostics, or related sectors; agency, martech, media, or SaaS background is a plus

History of meeting or exceeding annual quotas and expansion targets in a complex B2B sales environment

Proven success selling to marketing, product marketing, or commercial leaders at biotech, MedTech, medical device, or diagnostic companies, especially where the end audience is HCPs or patients

Experience selling to VPs and Directors of Marketing, Commercial, Brand, or Digital, as well as product marketing leads within life sciences and MedTech organizations

Solid understanding of digital marketing and advertising (e.g., programmatic, CTV, display, social, search, email, and landing pages) and how video content accelerates engagement and conversions

Familiarity with healthcare marketing compliance considerations (e.g., FDA promotional guidelines, fair balance, HIPAA when applicable)

Consultative, strategic seller who can translate complex offerings—such as NPI-based targeting, omnichannel HCP engagement, and video storytelling—into clear business value and outcomes

Comfortable working autonomously in a fully remote environment, with strong ownership of territory planning, account expansion, and relationship management

Excellent communication, presentation, and storytelling skills, with the ability to collaborate seamlessly with internal creative, production, and client services teams