Delaware North · 22 hours ago
Senior Manager, Data Strategy and Integrations, TD Garden
Boston, MA
Full-time
Onsite
Mid, Senior Level
$78K/yr - $106K/yr
6+ years expDelaware North is a family-owned company with over 100 years of history, operating iconic venues like TD Garden. They are seeking a Senior Manager, Data Strategy and Integrations to bridge data, technology, and business strategy, ensuring data-driven interactions for fans and clients.
Hospitality
Responsibilities
Define and lead the enterprise customer data strategy, including roadmap, architecture, governance, and scalability aligned with organizational goals
Architect and maintain a unified customer “Golden Record” across CRM, ticketing, marketing, and data systems, ensuring accuracy and integration
Oversee data engineering, analytics, and CRM teams to build pipelines, manage infrastructure, and deliver reliable, secure, and scalable data solutions
Drive data governance, privacy compliance, and quality assurance while embedding data-driven workflows across business units to optimize fan engagement and revenue
Introduce advanced analytics, predictive modeling, and AI/ML initiatives to enhance personalization, retention, and lifetime value
Develop executive dashboards and reporting frameworks, champion a data-first culture, and lead change management to ensure adoption and continuous improvement
Qualification
Required
Bachelor's degree in information systems, business administration, computer science, computer engineering, information technology, management information systems, or related analytical field
Minimum of 6 years of progressive experience in data engineering, CRM management, data governance, or analytics, ideally within the sports, entertainment, or live events industry
Expertise in modern cloud data ecosystems, data warehouse platforms, ETL/ELT pipelines, APIs/integrations, and data architecture
Strong background in CRM, marketing automation, data modeling, master data management, identity resolution, and building unified customer views
Experience applying advanced analytics or data science/AI/ML to business problems
Proficiency with business intelligence and visualization tools including Tableau, Power BI, SQL, Excel, plus coding skills
Preferred
Experience integrating Salesforce Sales Cloud and Service Cloud with ticketing such as Ticketmaster Archtics, KORE, and marketing automation platforms preferred, with a strong preference for specific experience in the Salesforce ecosystem
Benefits
Medical, dental, and vision insurance
401(k) with up to 4% company match
Annual performance bonus based on level, as well as individual, company, and location performance
Paid vacation days and holidays
Paid parental bonding leave
Tuition and/or professional certification reimbursement
Generous friends-and-family discounts at many of our hotels and resorts
Company
Delaware North
Delaware North Companies, Inc. is a hospitality and food service company. It provides gaming, entertainment.
10001+ employees
H1B Sponsorship
Delaware North has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
2024 (1)
2023 (2)
2022 (1)
2021 (1)
2020 (2)
Funding
Current Stage
Late StageTotal Funding
unknown2025-10-02Debt Financing
Leadership Team
Jerry Jacobs Jr.
Co-CEO
Lou Jacobs
Co-Chief Executive Officer
Recent News
2025-12-05
Sports Business Journal
2025-10-23
2025-10-21
Company data provided by crunchbase