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HALO Branded Solutions · 12 hours ago

VP, Revenue Operations

United States

Full-time

Remote

Director/Executive

$175K/yr - $250K/yr

12+ years exp

HALO Branded Solutions is a global leader in branded merchandise, connecting people and brands to create lasting experiences. They are seeking a Vice President of Revenue Operations to architect and optimize the full revenue engine across Sales, Marketing, Operations, and Finance, ensuring systems and processes drive predictable revenue growth and informed decision-making.

AdvertisingBrand MarketingBusiness DevelopmentGift CardLogistics

No H1B

Responsibilities

Lead the development and continuous refinement of the GTM strategy, including customer segmentation, role design, buyer journey alignment, and channel strategy

Operationalize segmentation by defining clear customer tiers, coverage models, and rules of engagement across Sales, Marketing, and Operations

Architect the full GTM process, including top-, middle-, and bottom-of-funnel process design, ensuring efficiency and clarity across the revenue lifecycle

Define and optimize funnel stages, conversion expectations, lead routing logic, and interlock processes between teams

Lead end-to-end sales planning, including capacity planning, rep and leader-level targets, forecasting models, and hiring plans

Design territories and account allocations that are equitable, data-driven, and aligned with growth opportunities

Own quota setting, allocation methodologies, and annual planning cycles

Develop revenue models and scenarios to guide investment decisions and headcount allocation

Build and maintain comprehensive Sales reporting, including dashboards, KPIs, pipeline health indicators, funnel conversion metrics, bookings, win/loss, and revenue attainment

Establish a rigorous pipeline management framework, including stage definitions, inspection cadences, forecasting structures, and accuracy governance

Run weekly pipeline reviews, forecast calls, and monthly/quarterly business reviews with Sales leadership

Ensure the executive team has real-time visibility into performance, risks, gaps, and opportunities

Design, model, and administer all sales compensation plans, including quota mechanics, accelerators, SPIFFs, incentive structures, and special programs

Ensure incentive plans create clarity and motivation, reinforce desired behaviors, and are financially responsible

Conduct regular compensation reviews, aligning incentives with business goals, segmentation strategies, and market conditions

Own AE recruiting strategy in partnership with Sales leadership and Talent Acquisition, ensuring hiring aligns with capacity models and revenue goals

Define recruiting targets, including required headcount, backfill assumptions, and ramp timelines

Manage top- and middle-of-funnel recruiting activities, including outreach strategy, pipeline development, screening criteria, and funnel analytics

Ensure recruiting velocity, quality, and funnel throughput meet growth and productivity needs

Partner with Marketing and Business Development to qualify and prioritize leads, ensuring alignment with segmentation and coverage models

Govern the full lead management process: lead scoring, routing, SLAs, handoff quality, and conversion expectations

Ensure BD/SDR activities support pipeline coverage goals and that conversion metrics are tracked and optimized

Serve as executive owner of the CRM (e.g., Salesforce) and revenue tech stack, governing data quality, adoption, enablement, and system optimization

Identify opportunities to automate workflows, improve data quality, and enhance usability across the revenue engine

Implement scalable tools that improve forecasting, planning, lead routing, analytics, onboarding, and performance management

Lead onboarding programs, training, skill development, and the creation of playbooks, battlecards, and selling frameworks

Develop a performance management structure that supports top sellers while driving remediation plans for underperforming reps

Partner with sales leadership to ensure sellers are equipped for success across all stages of the funnel

Lead the Deal Desk to support deal structuring, pricing, discount governance, and non-standard approval workflows

Align pricing strategy with competitive positioning, customer value, margin goals, and market dynamics

Monitor pricing performance and collaborate on improvements to win rates, retention, and customer lifetime value

Qualification

Revenue OperationsCRM systemsSales PlanningPipeline ManagementSales CompensationForecasting ToolsAnalytical SkillsLeadershipProblem-SolvingCollaboration