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CUMULUS MEDIA · 9 hours ago

Account Executive

Fayetteville, AR

Full-time

Onsite

Entry, Mid Level

2+ years exp

CUMULUS MEDIA is a prominent media company with a cluster of seven radio stations in Fayetteville, AR. They are seeking an Account Executive to manage relationships with local and regional businesses, drive revenue growth, and develop customized marketing solutions to meet client objectives.

Broadcast Media

Responsibilities

Able to create and identify client business needs by gaining a deep understanding of their goals, objectives and processes as well as their external environment including key market and consumer trends to proactively develop customized marketing solutions to meet client objectives

Deliver and develop effective and informed marketing solutions via multi-platform, integrated sales presentations identifying Cumulus broadcast, digital, and event tactics to foster brand loyalty and deliver results for the client

Ability to negotiate and close business that drives revenue results and fosters long term client relationships, regardless of medium or platform

Commitment to having a proficient understanding of the Cumulus Media assets and resources and a desire to constantly learn and grow your product knowledge thus staying relevant and current with industry advertising opportunities for your clients

Represent the full suite of products and services as marketing solutions to new and existing clientele. This includes station digital assets, internet-based marketing, social media, streaming, events and specialized programming

Ability to appropriately manage time to optimize revenue opportunities, client interaction, implementation and fulfillment of successful sales agreements. Individual must be able to assist in the development of creative messaging, regardless of platform

Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals or other means to maintain a full pipeline of sales prospects at all times

Follow all station and corporate procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts and competitive analysis

Collaborate, create, and capitalize on opportunities to best represent our brand while working to help your clients achieve success

Qualification

Media Sales experienceCRM tools proficiencyLead generationMicrosoft Office proficiencyDigital marketing knowledgeNetworking skillsCommunicationSelf-motivatedPositive attitudeCreative thinking

Required

Proficient in Microsoft Office suite, social networking platforms and CRM tools

Excellent communication skills

Passion for developing new business relationships in an outside sales role

Enjoy presenting to clients of sales opportunities and post-sale successes

Strong understanding of lead generation and ability to connect with viable prospects

Comprehension of sales metrics in order to fill a sales funnel and maintain a constant pipeline of new business

Self-motivating and entrepreneurial spirit

Positive and friendly with a willingness to collaborate

High energy and passion for sales

Flexible, creative and curious

Digitally savvy

Preferred

2 years in Media Sales background preferred

Bachelor's Degree in Business, Marketing or related field is preferred

Benefits

Medical, Dental & Vision Insurance coverage

401K with company match

Paid Vacation, Sick & Holiday time off

Parental leave time off benefits

Life insurance

Disability insurance

Wellness

Employee referral bonus program

Company

CUMULUS MEDIA

Glassdoor3.4

Cumulus Media is an audio-first media company delivering premium content to a quarter billion people every month — wherever and whenever they want it.

Founded in 1997

Atlanta, GA, US

1001-5000 employees