CUMULUS MEDIA · 6 hours ago
Account Executive
CUMULUS MEDIA is a prominent media company with a cluster of seven radio stations in Fayetteville, AR. They are seeking an Account Executive to manage relationships with local and regional businesses, drive revenue growth, and develop customized marketing solutions to meet client objectives.
Broadcast Media
Responsibilities
Able to create and identify client business needs by gaining a deep understanding of their goals, objectives and processes as well as their external environment including key market and consumer trends to proactively develop customized marketing solutions to meet client objectives
Deliver and develop effective and informed marketing solutions via multi-platform, integrated sales presentations identifying Cumulus broadcast, digital, and event tactics to foster brand loyalty and deliver results for the client
Ability to negotiate and close business that drives revenue results and fosters long term client relationships, regardless of medium or platform
Commitment to having a proficient understanding of the Cumulus Media assets and resources and a desire to constantly learn and grow your product knowledge thus staying relevant and current with industry advertising opportunities for your clients
Represent the full suite of products and services as marketing solutions to new and existing clientele. This includes station digital assets, internet-based marketing, social media, streaming, events and specialized programming
Ability to appropriately manage time to optimize revenue opportunities, client interaction, implementation and fulfillment of successful sales agreements. Individual must be able to assist in the development of creative messaging, regardless of platform
Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals or other means to maintain a full pipeline of sales prospects at all times
Follow all station and corporate procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts and competitive analysis
Collaborate, create, and capitalize on opportunities to best represent our brand while working to help your clients achieve success
Qualification
Required
Proficient in Microsoft Office suite, social networking platforms and CRM tools
Excellent communication skills
Passion for developing new business relationships in an outside sales role
Enjoy presenting to clients of sales opportunities and post-sale successes
Strong understanding of lead generation and ability to connect with viable prospects
Comprehension of sales metrics in order to fill a sales funnel and maintain a constant pipeline of new business
Self-motivating and entrepreneurial spirit
Positive and friendly with a willingness to collaborate
High energy and passion for sales
Flexible, creative and curious
Digitally savvy
Preferred
2 years in Media Sales background preferred
Bachelor's Degree in Business, Marketing or related field is preferred
Benefits
Medical, Dental & Vision Insurance coverage
401K with company match
Paid Vacation, Sick & Holiday time off
Parental leave time off benefits
Life insurance
Disability insurance
Wellness
Employee referral bonus program
Company
CUMULUS MEDIA
Cumulus Media is an audio-first media company delivering premium content to a quarter billion people every month — wherever and whenever they want it.
Funding
Current Stage
Late StageLeadership Team
Recent News
2024-04-20
Globe Newswire
2024-02-27
Company data provided by crunchbase