Marketing Automation Manager jobs in United States
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GC AI · 4 hours ago

Marketing Automation Manager

positionSan Mateo, CA
timeFull-time
remoteOnsite
senioritySenior Level
money$110K/yr - $130K/yr
date5+ years exp

GC AI is the fastest-growing and most trusted legal AI platform for in-house legal teams. They are seeking a detail-oriented, data-driven Marketing Automation Manager to manage, optimize, and scale their email marketing and marketing automation programs using HubSpot.

Artificial Intelligence (AI)LegalLegal Tech

Responsibilities

Build and maintain automated workflows, nurture sequences, triggered and “next best action” campaigns in HubSpot
Create, QA, and deploy marketing and lifecycle programs (acquisition, activation, onboarding, growth, reactivation)
Leverage AI-powered tools (predictive lead scoring, send-time optimization, subject line generation) to continuously improve performance
Plan and execute A/B tests across the customer journey to drive performance and conversion
Manage segmentation, data integrations and personalization to deliver relevant, timely communications
Monitor and maintain database health, including data hygiene, lead scoring, and opt-out compliance
Use HubSpot analytics and AI insights to make recommendations and iterate on campaigns
Continuously optimize personalized journeys to improve activation, growth, and retention
Ensure campaigns comply with GDPR, CAN-SPAM, and other regulations
Serve as the org’s marketing automation expert, driving best practices and scaling automation as we grow

Qualification

HubSpot Marketing HubEmail marketingMarketing automationHTML/CSSData analyticsQuality assuranceAttention to detailProject management

Required

5+ years of experience in HubSpot Marketing Hub (or similar MAP)
HTML/CSS for email editing required
Strong understanding of email marketing, marketing automation, lead nurture, and 'next best action' strategies
Experience with segmentation, scripting languages, data types, logic constructs, data integrations, personalization, and lead scoring
Familiarity with CRM systems (HubSpot preferred) and data hygiene best practices
Strong analytics skills with the ability to translate data into insights
Excellent attention to detail, project management, and QA skills

Preferred

Experience working with an early-stage series A start-up company

Benefits

Equity for all full-time roles
Exceptional benefits
Commission plans for applicable roles

Company

GC AI

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GC AI is the legal AI platform built for in-house teams that solves the workflows in-house lawyers and legal professionals face every day.
dateFounded in 2023
location
San Francisco, California, USA
people-size11-50 employees
web-link
https://gc.ai

Funding

Current Stage
Growth Stage
Total Funding
$71.65M
Key Investors
Sound VenturesWorklife
2025-11-12Series B· $60M
2025-05-29Series A· $10M
2024-09-16Seed· $1.65M

Recent News

MarketScreener
General Counsel AI, Inc. announced that it has received $60 million in funding from News Corporation, SilverCircle, Aglaé Ventures, Northzone Ventures, Scale Management, L.L.C., Sound Ventures, LLC
2025-11-14
PR Newswire
Paragon Legal Partners with GC AI to Bring AI to In-House Teams
2025-10-20
PR Newswire
General Counsel Audit - 20-Minute Startup Due Diligence for Founders, Advisors & Investors
2025-08-18
Company data provided by crunchbase