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Blavity Inc. · 6 hours ago

Director of Email & Growth Marketing

United States

Full-time

Remote

Director/Executive

$120K/yr - $140K/yr

6+ years exp

Blavity Inc. is a venture-funded media and technology company focused on empowering Black millennials to tell their own stories. They are seeking a Director of Growth Marketing to oversee the strategy, systems, execution, and performance of user acquisition and engagement through email and lifecycle channels across their brands.

CommunitiesDigital MediaSocial Media

No H1B

Responsibilities

Own Blavity’s Iterable instance and email/lifecycle operating model

Define and maintain segmentation, list governance, deliverability, and journey best practices

Own the global email and newsletter calendar across brands

Define newsletter tone, POV, cadence, and segmentation strategy

Modernize newsletters to feel personal, culturally resonant, and trust-building

Review and guide campaign logic and setup; step in hands-on for launches, complex builds, experiments, and time-sensitive growth initiatives

Operationalize acquisition, onboarding, and retention flows that support broader brand and content strategy

Design and lead growth experiments across email and lifecycle programs

Test acquisition levers such as referrals, quizzes, paid newsletters, and sharing loops

Define testing strategy across subject lines, content mix, cadence, and format

Translate performance insights into clear, actionable growth decisions

Track and report on subscriber growth, engagement, and retention

Translate insights into recommendations for leadership and align execution priorities with company goals

Own intake, prioritization, and roadmap for email and lifecycle growth initiatives

Set direction and guardrails for operators executing lifecycle work

Mentor and support email and growth team members

Qualification

CRM experienceIterableAudience growthTeam managementExperimental mindsetComfort with ambiguityCross-functional collaboration

Required

Education: MBA or M.A. in Hospitality

6-8+ years of experience in CRM

Proven ability to partner cross-functionally in fast-paced, multi-brand or high-growth environments

Demonstrated success driving measurable audience or list growth

Strong working experience with Iterable

Independent, entrepreneurial self-starter who is comfortable taking on a high level of responsibility

Experimental and forward-thinking mindset, with a strong interest in testing new growth ideas, channels, and formats

Strong comfort with ambiguity and a bias toward action in unstructured environments

A healthy appreciation of GIFs and Black culture

Preferred

2+ yrs managing people/teams

Company

Blavity Inc.

Blavity Inc. is a venture-backed corporation that builds product solutions and media for influential consumers and enterprises who want to reach them.

Founded in 2014

Los Angeles, California, USA

51-200 employees