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TikTok · 3 hours ago

TikTok Shop - Seller LIVE Account Manager- Fashion

United States

Full-time

Remote

Mid Level

$89K/yr - $191K/yr

3+ years exp

TikTok is reshaping the retail landscape by connecting brands with their communities through innovative e-commerce features. The Seller LIVE Account Manager will drive growth for TikTok Shop Live by developing strategies, analyzing performance metrics, and managing relationships with sellers to optimize live commerce initiatives.

Content CreatorsContent DiscoveryMedia and EntertainmentSocial MediaVideo

H1B Sponsor Likely

Responsibilities

Design and execute Seller Live strategies to drive sustained GMV growth for TikTok Shop sellers, aligned with overall platform commerce objectives

Analyze live-streaming performance metrics and deliver data-driven, actionable insights to optimize content strategy and improve conversion efficiency

Serve as the primary point of contact for assigned sellers, managing end-to-end live planning, day-to-day communication, execution, and ongoing performance coaching to elevate live outcomes

Identify and unlock growth opportunities within the existing seller portfolio by expanding live commerce adoption, increasing participation in priority live initiatives, and driving incremental GMV through strategic upsell and optimization

Stay up to date on live trends, algorithm updates, and best practices, and collaborate closely with cluster operations, campaign, product, and other XFN teams to align seller live promotions with broader initiatives, ensuring consistency, scalability, and long-term category live growth

Qualification

ECommerce experienceBusiness developmentLive-streaming knowledgeAnalytical skillsCommunication skillsTikTokNegotiation skillsProblem-solving skillsTime managementSelf-motivatedAttention to detail

Required

Bachelor's Degree or equivalent practical experience and 3+ years experience in eCommerce, social media platforms, digital content mixed experience on social media platform side, brand side, or e-commerce side

Proven track record in business development and sales within the live-streaming, e-commerce, media, or digital marketing industry

Strong understanding of the intricacies of 1 to 1; and 1 to few relationship building between tech platforms and sellers

Ability to work independently and time manage multiple initiatives, curious, self-motivated, bias-for-action

Preferred

Strong understanding of e-commerce live-streaming platforms, technologies, and industry trends

Experience working in ambiguity, achieving results in a fast-paced environment, and continually adapting to changing business needs

Excellent communication and negotiation skills. Self-motivated, results-driven, and able to work independently. Strong analytical and problem-solving skills. Attention to detail, affinity with numbers, logical and strong in problem solving

Familiar with TikTok and other content platforms; experience in content-based e-commerce is highly preferred

Benefits

Medical, dental, and vision insurance

A 401(k) savings plan with company match

Paid parental leave

Short-term and long-term disability coverage

Life insurance

Wellbeing benefits

10 paid holidays per year

10 paid sick days per year

17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)

Company

TikTok

Glassdoor3.4

TikTok is a short-form video entertainment app and social network platform. It is a sub-organization of ByteDance.

Founded in 2003

Los Angeles, California, USA

10001+ employees

https://www.tiktok.com

H1B Sponsorship

TikTok has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (814)

2024 (601)

2023 (387)

2022 (322)

2021 (133)

2020 (72)