GMMB · 6 hours ago
Digital Media Coordinator - Political Cycle 2026
GMMB is a company committed to making a difference in the world through various social issues. They are seeking a Digital Media Coordinator to develop and optimize paid social and display advertising campaigns for political clients, collaborating with media planners and managing vendor relationships.
AdvertisingDigital EntertainmentInternetMarketingTelecommunications
Responsibilities
Collaborate with digital media planners to develop targeting, digital media strategies and performance reports
Develop and manage paid social advertising campaigns
Monitor campaign performance and optimize campaigns to achieve client goals
Manage vendor communications, negotiate rates and added value, and manage insertion orders (IO's)
Establish a consultative relationship across a variety of teams and stakeholders, while continuously adjusting strategy and tactics to achieve client goals
Stay up to date on industry trends and best practices and apply relevant learning to work
Qualification
Required
Bachelor's degree from four-year college or university in Marketing or Business
Minimum two years' experience in digital media planning/buying/analytics
Advertising product knowledge (ad types, targeting, and tracking capabilities) on social media and display platforms
Campaign management experience on Facebook, Twitter, Snapchat, Linkedin, Google YouTube, Display & Video 360 (formally Google DBM and DCM)
Leverage and maintain strong relationships with partners, remain up to date on partners and their offerings
Diverse account background including direct response and awareness
Familiarity with media analytics tools
Ability to analyze campaign performance and make recommendations for optimization
Strong Microsoft Excel skills
Well-organized and highly detail-oriented
Self-starter ready to grow, learn new skills, think big, and get the job done