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TikTok · 10 hours ago

Sports Athletes Strategy & Product Operations Manager - TikTok

Los Angeles, CA

Full-time

Onsite

Mid, Senior Level

$105K/yr - $236K/yr

5+ years exp

TikTok is the leading destination for short-form mobile video, and they are seeking an experienced product strategy & operation manager to drive athlete growth strategy and enhance fan engagement. The role involves planning trending campaigns and collaborating across teams to improve performance in the sports content ecosystem.

Content CreatorsContent DiscoveryMedia and EntertainmentSocial MediaVideo

H1B Sponsor Likely

Responsibilities

Lead athlete growth strategy: define targets, identify opportunities, develop and execute introduction/growth plans

Plan and run trending campaigns around athletes and events to boost content and engagement

Understand athlete needs and the sports ecosystem. Collaborate across teams to drive strategy and improve performance

Qualification

Sports talent managementStrategic thinkingCross-functional collaborationData-driven analysisNegotiation skillsProject developmentPassion for sportsCommunication skillsAdaptability

Required

Bachelor's degree with 5+ years of experience in sports talent management or related fields. Strategic, analytical, and data-driven

Strong cross-functional collaboration, communication, and execution skills

Preferred

Knowledge of athlete development and sports content. Strong network with athletes, agencies, or MCNs. Skilled in negotiation and project development

Self-driven, passionate about sports, innovative, and adaptable. Data-sensitive with strong strategic thinking

Benefits

Medical, dental, and vision insurance

401(k) savings plan with company match

Paid parental leave

Short-term and long-term disability coverage

Life insurance

Wellbeing benefits

10 paid holidays per year

10 paid sick days per year

17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)

Company

TikTok

Glassdoor3.4

TikTok is a short-form video entertainment app and social network platform. It is a sub-organization of ByteDance.

Founded in 2003

Los Angeles, California, USA

10001+ employees

https://www.tiktok.com

H1B Sponsorship

TikTok has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (814)

2024 (601)

2023 (387)

2022 (322)

2021 (133)

2020 (72)