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TikTok · 11 hours ago

Sports Creator Strategy & Product Operation Manager - TikTok

Los Angeles, CA

Full-time

Onsite

Mid, Senior Level

$84K/yr - $193K/yr

5+ years exp

TikTok is the leading destination for short-form mobile video, and they are seeking an experienced product strategy & operation manager to enhance sports content and creator growth. The role involves developing strategies for sports creators, analyzing ecosystem data, and collaborating with various teams to build sustainable creator ecosystems.

Content CreatorsContent DiscoveryMedia and EntertainmentSocial MediaVideo

H1B Sponsor Likely

Responsibilities

Responsible for high quality sports content and creators' growth, to bring more creativity and value to TikTok

Develop overall strategy for sports creators, including goal setting, expansion playbooks, metric framework development, and scalable supply strategies applicable across regions

Design and iterate creator growth mechanisms, including onboarding, education, monetization, and tiered management approaches

Analyze creator ecosystem data to identify gaps and opportunities, and formulate actionable strategies to improve creator retention and activity

Collaborate with product, data, and regional teams to implement strategies and build sustainable creator ecosystems

Qualification

Creator operation experienceEcosystem strategyPlatform strategyData analysisSports content understandingCross-cultural communicationOrganizational coordinationStrategic thinkingResults-driven

Required

Bachelor's degree or above, with 5+ years of experience in creator operation, ecosystem strategy, or platform strategy in content communities

Strong strategic thinking and analytical skills, able to design systematic solutions from a macro perspective

Excellent cross-cultural understanding, communication and persuasion, organizational coordination, and execution skills. Results-driven

Preferred

Data-savvy, proficient in using data to diagnose problems and measure strategy effectiveness

Understanding of sports content creation landscape and creator motivation models

Benefits

Medical, dental, and vision insurance

401(k) savings plan with company match

Paid parental leave

Short-term and long-term disability coverage

Life insurance

Wellbeing benefits

10 paid holidays per year

10 paid sick days per year

17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)

Company

TikTok

Glassdoor3.4

TikTok is a short-form video entertainment app and social network platform. It is a sub-organization of ByteDance.

Founded in 2003

Los Angeles, California, USA

10001+ employees

https://www.tiktok.com

H1B Sponsorship

TikTok has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (814)

2024 (601)

2023 (387)

2022 (322)

2021 (133)

2020 (72)