AT&T · 18 hours ago
Lead Digital Customer Growth - New Platforms
Dallas, TX
Full-time
Onsite
Senior Level, Lead/Staff
$144K/yr - $216K/yr
5+ years expAT&T is a global leader in communications and technology, seeking a Lead Digital Customer Growth professional to enhance and innovate their digital platforms. This role focuses on developing strategies for existing and emerging platforms, driving digital initiatives, and collaborating across teams to achieve business goals.
CollaborationCommunications InfrastructureMobileService IndustryTelecommunicationsWireless
Responsibilities
Identify and develop strategies for how our existing platforms should be used as well as anticipating growth in emerging platforms such as AR/VR, conversational AI, post-app platforms, and off-domain environments (e.g., Reddit, Discord, Quora)
Maintain a strong understanding of evolving development, MarTech, AdTech, and content management tools. Influence development roadmaps for emerging capabilities across personalization, automation, and cross-platform data integration
Partner with analytics teams on test-and-learn pilots on new technologies, platforms, and ecosystems. Translate performance into actionable insights and scale winning ideas across digital channels
Build digital growth plans rooted in cultural relevance, influencer engagement, and deep audience understanding—especially across Gen Z and younger millennial audiences
Act as the center point of teams that include development, program management, product management, design, and UX. Work across business units to incubate new ideas and connect platform innovation to broader business goals
Qualification
Required
Bachelor's degree (BS/BA) desired
5+ years of related experience
Certification is required in some areas
This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered
Preferred
Understanding of how exceptional apps, web sites, and emerging digital properties are designed and built
Passion for platform development and emerging tech
Experience with omnichannel environments, immersive content, dynamic/adaptive interfaces, NLP, spatial computing, and multimodal interfaces
Familiarity with developer ecosystems, SDKs, and API integrations
Strong understanding of digital community platforms and cultural trends
Benefits
Medical/Dental/Vision coverage
401(k) plan
Tuition reimbursement program
Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
Paid Parental Leave
Paid Caregiver Leave
Additional sick leave beyond what state and local law require may be available but is unprotected
Adoption Reimbursement
Disability Benefits (short term and long term)
Life and Accidental Death Insurance
Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
Employee Assistance Programs (EAP)
Extensive employee wellness programs
Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone
Company
AT&T
AT&T is a telecommunications company that provides wireless communications, internet and digital television services.
10001+ employees
H1B Sponsorship
AT&T has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (450)
2024 (587)
2023 (282)
2022 (450)
2021 (271)
2020 (162)
Funding
Current Stage
Public CompanyTotal Funding
$5.04BKey Investors
National Telecommunications and Information Administration
2025-09-19Post Ipo Debt· $5B
2024-02-12Grant· $42.3M
2023-01-19Grant· $2.2M
Leadership Team
Anne Chow
Chief Executive Officer - AT&T Business
Jeremy Legg
CTO Technology Services
Recent News
2025-12-30
2025-12-29
2025-12-26
Company data provided by crunchbase