Homestead Studio ยท 7 hours ago
Email + SMS Strategist (Account Manager, Lifecycle, Retention, CRM)
United States
Full-time
Remote
Entry, Mid Level
2+ years expHomestead Studio is an email marketing agency specializing in growing eCommerce brands through engaging messaging across email and SMS channels. The Email + SMS Strategist will manage client relationships, implement strategies, and oversee reporting to optimize customer life cycles and drive profitable growth for clients.
AdvertisingContent MarketingDigital MarketingSocial Media
Responsibilities
Serve as the primary point of contact and relationship manager for assigned client accounts
Manage email production process end-to-end through ideation handoff to design, email build and scheduling, segmentation, and deployment
Ability to assist with logic for email + SMS campaigns and automation
Manage and oversee Email + SMS account strategy, which includes segmentation, list growth, A/B tests, etc
Execute and evaluate weekly, monthly, quarterly, and yearly email reporting, with thoughtful analysis and recommendations
Work closely with the creative team to identify trends, share learnings, and recommend new strategies
Project coordination for new email triggers, transactional emails, and special projects
Stay current on email and SMS best practices and industry standards; continuously recommend new approaches, innovative ideas, and/or technologies to deliver on KPIs
Qualification
Required
Preference for bachelor's degree
At least two years of experience in email marketing
At least one year of experience managing Email + SMS accounts and providing strategy
Hands-on experience with Klaviyo / Postscript / Attentive
Experience segmenting email and SMS lists
Client relationship management experience
Experience in the development of marketing assets and collaborating with members from creative and e-commerce teams
Excellent communication and analytical skills
Proactive problem-solver mindset, heavy attention to detail, and flawless execution of all assigned tasks
Ability to think strategically, work independently and thrive in a fast-paced, collaborative environment
Excellent interpersonal skills; team player with the ability to communicate well among cross-functional teams
Benefits
Health, Dental & Vision (fully covered by Homestead) + 401K matching available
15 Days PTO (prorated based on start date), plus 11+ paid holidays
Wellness credit benefits
Diverse and forward-thinking environment
Exciting career growth opportunities
A company culture that values freedom, responsibility, and impact-driven work
Company
Homestead Studio
Homestead Studio is a digital marketing agency.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Riley Trotter
CEO / Partner
Zach Stuck
Founder
Company data provided by crunchbase