Apply on Employer Site

Beautyblender · 3 hours ago

Content and Community Coordinator

United States

Full-time

Remote

Entry Level

$55K/yr - $60K/yr

1+ years exp

Beautyblender is a company focused on beauty culture and community engagement, and they are seeking a Content and Community Coordinator. This role involves developing and engaging Beautyblender’s online community through social media, creator engagement, and content creation to boost brand visibility and strengthen relationships.

BeautyCosmeticsManufacturingPersonal Health

Responsibilities

Develop, plan, and publish engaging social videos and short-form content that highlight Beautyblender products, artistry tips, behind-the-scenes moments, and trend-aligned storytelling to develop a consistent presence on TikTok

Actively grow Beautyblender’s community by engaging with followers, responding to comments/DMs, and fostering meaningful conversations both on brand’s owned platforms as well as being part of the “beauty chatter” across all social platforms

Identify trending sounds, effects, formats, and creator moments to integrate into Beautyblender’s content strategy

Work with Consumer Marketing to identify and build seeding lists with new brand-appropriate Pro Makeup Artists, beauty influencers and micro-creators on social media

Assist Consumer Marketing in product seeding ideation and evergreen influencer engagement to strengthen Beautyblender’s creator ecosystem

Monitor and highlight relevant content for brand to repost and / or engage in paid content with organic creators

Participate in industry chatter across social platforms including: TikTok, Reddit, X and Instagram

Work with retail partners (e.g., Sephora, Ulta, pro retailers) to develop sales supporting content to engage beauty advisors and store teams, bringing them into Beautyblender’s social communities

Help activate retailer-focused social content, challenges, and educational initiatives

Stay ahead of the latest social and beauty trends, platform updates, influencer movements, and makeup community conversations

Provide real-time recommendations that inform content planning and innovation

Collaborate with the marketing team to ensure a cohesive voice and brand aesthetic across all platforms

Contribute community metrics and trend summaries for weekly/monthly marketing decks and presentations

Other duties as assigned

Qualification

Content creationSocial media marketingInfluencer coordinationTikTok culture knowledgeShort-form video editingHighly organizedCreativeBeauty industry interestCommunication skillsRelationship buildingFast-paced environment adaptability