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DLA Piper · 2 hours ago

Specialist, Digital Campaigns

Chicago, IL

Full-time

Hybrid

Mid Level

$72K/yr - $114K/yr

4+ years exp

DLA Piper is a collaborative and supportive firm that values its people. The Specialist, Digital Campaigns, will support the planning and execution of digital marketing campaigns across the Americas region, working closely with various internal teams to achieve business objectives.

AdviceLaw EnforcementLegalProfessional Services

No H1B

Responsibilities

Support the development and execution of integrated marketing campaigns under the direction of the Director, Digital Campaigns

Coordinate with practice and sector marketing teams to ensure campaign alignment with strategic priorities

Support the creation of campaign assets in collaboration with marketing and design teams

Build, edit, and publish web pages using established templates and content management systems

Independently publish social media content for assigned campaigns using the firm’s social media content management platform

Collaborate with the design team to adapt and use campaign assets

Perform quality assurance checks on digital content to ensure adherence to brand and accessibility standards

Monitor campaign performance and assist in preparing analytics reports

Track campaign progress and communicate updates to stakeholders

Demonstrate flexibility in campaign ownership, managing projects autonomously or in collaboration with senior team members as needed

Maintain and update process documents as needed

Use firm collaboration platforms (e.g., MS Teams) for project coordination

Help maintain campaign playbooks and best practices documentation

Provide general project support to the Director, Digital Campaigns

Other duties as assigned

Qualification

Digital marketing productionSocial media marketingContent management systemsMicrosoft Office 365Marketing automation toolsGoogle AnalyticsBasic HTMLJavaScriptPhotoshopCRM systemsB2B marketing

Required

Minimum of 4 years' professional experience in a professional services firm, digital shared services role, B2B marketing agency, or equivalent

Including a minimum of 2 years' digital marketing production, support, or similar experience

Experience with social media marketing, website publication, email marketing, and search engine marketing

Passion for digital marketing and staying up to date on industry trends and best practices

Proficient in Microsoft Office 365 and CoPilot

Strong attention to detail and ability to manage multiple projects effectively in a fast-paced environment

Basic HTML, JavaScript, and Photoshop skills

Experience building and executing campaigns using marketing automation tools

Bachelor's Degree in Marketing, Communication, Journalism or related field

4 years' experience in a professional services firm, digital shared services role, B2B marketing agency, or equivalent required; previous law firm experience a plus

Effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties

Produce deliverables, answer phone calls, and reply to correspondence in an efficient and responsive manner

Provide timely, accurate, and quality work product

Successfully meet deadlines, expectations, and perform work duties as required

Foster positive work relationships

Comply with all firm policies and practices

Engage in both physical and sedentary activity, such as working at a computer for extended periods of time, including on-screen reading and typing; participating in digital/virtual conference calls; participating in meetings as needed

Ability to work under pressure and manage competing demands in a fast-paced environment