Arrowmac · 6 hours ago
Brand Integrated Marketing Manager
Illinois, United States
Contract
Onsite
Mid Level
$50/hr - $55/hrArrowmac is currently partnering with one of the nation’s leading homebuilders to find a Brand Integrated Marketing Manager who thrives at the intersection of creative storytelling and data-driven strategy. In this role, you will ensure cohesive brand identity across various channels while leading multi-channel initiatives and optimizing campaigns using performance metrics.
AdvertisingHuman ResourcesMarketingStaffing AgencyWeb Design
Hiring Manager
Jacqueline Roteck
Responsibilities
Brand Stewardship: Act as the "guardian" of the brand identity, ensuring every creative deliverable is cohesive and high-quality
Integrated Campaigning: Lead multi-channel initiatives across eMarketing, web, print, video, and live events
Data-Informed Strategy: Move beyond "gut feelings" by using performance metrics to optimize campaigns and guide decision-making
Cross-Functional Leadership: Partner daily with Digital Ops, Acquisition, Content, and Video teams to bring large-scale projects to life
Workflow Excellence: Keep the wheels turning using tools like Airtable to manage complex timelines and feedback loops
Qualification
Required
Act as the 'guardian' of the brand identity, ensuring every creative deliverable is cohesive and high-quality
Lead multi-channel initiatives across eMarketing, web, print, video, and live events
Move beyond 'gut feelings' by using performance metrics to optimize campaigns and guide decision-making
Partner daily with Digital Ops, Acquisition, Content, and Video teams to bring large-scale projects to life
Keep the wheels turning using tools like Airtable to manage complex timelines and feedback loops
You can see the 'big picture' of a national brand while understanding the unique needs of local divisions
You can distill complex marketing jargon into simple, actionable directions for your partners
You thrive in fast-paced, matrixed organizations where priorities can shift, and you enjoy the challenge of navigating diverse team needs
You love a good workflow and have experience managing projects within structured platforms
Preferred
Airtable experience is a huge plus!
Company
Arrowmac
Arrowmac is a staffing agency, that represents levels, for staffing placements in advertising agencies and marketing departments.
Founded in 1997
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase