Greenway Automotive · 6 hours ago
Marketing Specialist (On-Site – Orlando, FL) - Greenway Automotive Group
Greenway Automotive Group is one of the world's most progressive, privately held automotive companies proudly serving multiple states. They are seeking a highly organized and creative Marketing Specialist to execute internal email and social campaigns, utilizing their proprietary AI audience-generation system and collaborating with various corporate teams to enhance communication efforts.
AutomotiveCustomer ServiceFinanceTransportation
Responsibilities
Use our internal AI tool to build targeted audience segments based on campaign goals
Develop campaign content—including email copy, layouts, and graphics—aligned with internal brand standards and communication objectives
Load lists, schedule sends, and execute campaigns using a commercial-grade email platform
Track performance metrics, analyze results, and deliver actionable insights to stakeholders at all organizational levels
Work closely with leadership, departmental managers, and cross-functional teams to ensure messaging accuracy, alignment, and timely execution
Qualification
Required
Strong written and verbal communication skills—able to speak with stakeholders from frontline managers to executives
High level of organization, attention to detail, and the ability to manage multiple campaigns simultaneously
Ability to work self-directed, prioritize effectively, and follow standardized processes
Data literacy—comfortable reviewing metrics and drawing insights
Familiarity with AI-based tools or strong willingness to learn
Preferred
Experience with email marketing platforms, CRM systems, or digital content tools
Basic graphic design competency (Canva, Adobe tools, or similar)
Benefits
401(k)
Dental insurance
Disability insurance
Employee assistance program
Employee discount
Health insurance
Health savings account
Life insurance
Paid time off
Paid training
Referral program
Vision insurance
Company
Greenway Automotive
Greenway Automotive began with 1 Ford store in 1995, and has now grown to become the 5th Largest Privately Held Automotive Group in the US, and the 11th Largest Automotive Dealership Group Overall based on the 2017 Automotive News roundup of the Top 150 Dealership Groups in America.