Sonida Senior Living · 12 hours ago
Inside Sales Representative (Trusted Advisor)
Sonida Senior Living is one of the nation’s leading operators of independent living, assisted living and memory care communities for senior adults. The Inside Sales Representative is a critical team member in the sales organization, providing a best-in-class experience for potential resident families as they navigate the process of finding an appropriate senior living community. This role involves guiding families through inquiries, coordinating tours, and collaborating with Sales Directors to ensure successful placements.
Assisted LivingElder CareHealth CareHome Health CareLifestyle
Responsibilities
Take incoming inquiries from APFM, Sonida Web, Caring.com and others for potential resident families, and guide them through the process of finding a home in the SSL portfolio
Must prioritize speed to lead practices
Key objective is to book in-person (occasional virtual) tours between prospect families and community Sales Directors (or designated on-site back-ups)
Ensure potential resident families have necessary information to attend tour by providing day-before or day-of reminders, and follow-up with potential resident families after engaging with community tour
Work within a given geography, and team with Sales Directors from the associated communities, as well as appropriate referral organizations (A Place For Mom, Caring, etc.)
Must be knowledgeable about each community the TA supports. Pricing, availability, LOC, amenities, etc
Must have excellent communication skills with prospective families and the community teams
Provide general information about senior living, and the process of finding a new home – Inside Sales Representative should be viewed as a trusted advisor
Remote work opportunity with the potential for some travel and or time spent in communities
Must be dedicated to excellent CRM knowledge and use
Must be able to work as needed with sales directors to move families toward a MI
Must be highly capable of nurturing new leads as well as existing leads as needed to assist communities with conversion within the sales process
Qualification
Required
Bachelor's degree in business, communication, marketing or related field
Minimum of 10+ years in a sales and marketing function, preferably in the senior living space
Ability to quickly understand industry-specific sales and market dynamics and incorporate knowledge into all initiatives
Track-record of introducing creating and executing new sales and marketing programs successfully, while on time and on budget
Ability to work closely with local CLTs, with emphasis on the Sales Directors, while working closely with colleagues at the home office; and Operations leadership
Success with local-community outreach, and the ability to identify these referral sources and create best-practices that can be shared with other Sales Directors
Effective written and oral communication skills
Ability to complete multiple tasks and high volume of work on deadline
Strong proficiency with PC programs including Microsoft Word, Excel, PowerPoint and Outlook and designated CRM (Yardi, Welcome Home or other)
Company
Sonida Senior Living
Sonida Senior Living offers senior housing and services, including independent living, assisted living, and memory care.
Funding
Current Stage
Public CompanyTotal Funding
$178.02MKey Investors
Conversant Capital
2024-08-15Post Ipo Equity· $84.52M
2023-06-29Post Ipo Equity· $13.5M
2022-03-10Post Ipo Debt· $80M
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