Helpside · 22 hours ago
Business Development Representative (BDR)
Helpside is a Utah-based Professional Employer Organization (PEO) that simplifies HR services for small and mid-sized businesses. The Business Development Representative (BDR) will connect with key decision-makers to educate them on the benefits of partnering with a PEO and secure qualified meetings for Account Executives.
Employee BenefitsFinancial ServicesHealth CareHuman ResourcesOutsourcingRisk Management
Responsibilities
Conduct high-quality cold calling, social selling, and email sequencing to SMB decision-makers across Utah, Arizona, Wyoming, and other target markets
Craft personalized messaging that highlights Helpside’s ability to cut admin costs, improve benefits, and reduce risk for growing businesses
Qualify prospects against our Ideal Client Profile (industry, headcount, multistate payroll needs, desire for bundled HR/benefits) and book meetings on AEs’ calendars
Log all activities, dispositions, and notes in Outreach (or similar) in real time
Maintain clean data hygiene and ensure a seamless hand-off to Account Executives
Master Helpside’s service stack—payroll, health & supplemental benefits, HR compliance, safety, workers’ compensation—and articulate the value in clear business terms
Stay current on PEO industry trends, competitor positioning, and regulatory changes impacting employers
Exceed weekly/monthly activity and meeting quotas; track personal KPIs
Share call insights and objection trends with marketing to refine campaigns
Participate in ongoing sales training and peer call-coaching sessions
Qualification
Required
Comfortable making high-quality outbound calls per day and navigating gatekeepers
Excellent verbal, written, and digital communication skills; strong business acumen
Experience with Outreach or a comparable CRM and sales-engagement stack
Self-starter, resilient, and eager to learn in a fast-growing, team-oriented culture
Located in, or willing to travel occasionally to, Utah-front-range markets
Preferred
1+ year in a BDR/SDR or other high-volume outbound sales role (software, HR tech, PEO, or staffing preferred)
Benefits
Employer-subsidized health plans
Access to dental, vision, life & disability
401(k)
Generous PTO
Paid holidays
Hybrid flexibility
Ongoing professional development with sales experts
Company
Helpside
Helpside renders payroll, employee benefits, HR, employee health plan, workers compensation, outsourcing and risk management services.
Funding
Current Stage
Growth StageRecent News
Columbia West
2025-12-13
2025-08-29
Company data provided by crunchbase