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CAF Outdoor Cleaning · 5 hours ago

Director of Marketing and Growth

Maple Valley, WA

Full-time

Onsite

Lead/Staff, Director/Executive

$94K/yr - $120K/yr

5+ years exp

CAF Outdoor Cleaning is a fast-growing, customer-focused organization with a supportive culture. The Director of Marketing & Growth is responsible for building the marketing engine, driving demand generation, and expanding digital revenue while ensuring alignment with company objectives and growth initiatives.

Cleaning ProductsConsumer GoodsRetail

Hiring Manager

Kayla Ransier

Responsibilities

Lead development and execution of CAF’s marketing strategy, ensuring alignment with company OKRs and long-term growth plans

Build a predictable lead generation engine supporting Europe and emerging U.S. vertical markets

Oversee brand positioning and ensure consistent, high-quality messaging across all customer segments and channels

Manage CAF’s eCommerce growth strategy and collaborate with external and internal partners

Partner cross-functionally with Sales and Product teams to deliver cohesive go-to-market execution

Own the marketing budget, forecasting, and ROI reporting to senior leadership

Manage, coach, and develop a small internal marketing team and external agencies

Represent CAF at key tradeshows and industry events, including NACS

Qualification

Marketing strategyLead generationDigital marketingECommerce optimizationBudget managementAgency managementCross-functional collaborationData-driven communicationProfessionalismWritten communicationVerbal communicationWork ethic