Chedraui USA · 7 hours ago
Associate Manager, Social Media
Chedraui USA is seeking an experienced Associate Manager, Social Media for their Store Support Center. This role involves managing day-to-day social media execution, driving content performance, and collaborating with various teams to support business goals.
Retail
Responsibilities
Perform day-to-day social media management at Chedraui USA, partnering with internal teams and digital media partners
Execute platform-specific social strategies aligned to brand and business priorities
Manage daily publishing, engagement, and moderation across owned social channels
Maintain content calendars tied to promotional, seasonal, and brand moments
Ensure voice, tone, and visual standards align with brand guidelines
Brief and guide development of short-form video, static assets, stories, and reels
Partner with Creative and external vendors on social-first formats
Support creator and influencer activations in coordination with Corporate Communications
Write platform-native copy optimized for performance and clarity
Track organic and paid social performance against KPIs
Analyze reach, engagement, traffic, and conversion metrics
Identify trends, insights, and opportunities for improvement
Share performance reporting with Marketing leadership on a regular cadence
Support paid social planning and execution with internal teams and media partners
Monitors spend and pacing across campaigns
Recommend optimizations based on performance data
Partner with Merchandising and Operations to support promotions and events
Align with Media, CRM, and Digital teams on integrated campaigns
Support store-level and regional initiatives as needed
Monitor platform changes, emerging formats, and industry trends
Conduct competitive and category audits
Translate insights into actionable recommendations
Qualification
Required
Bachelor's degree in marketing, Communications, Advertising, or Business
Three or more years of professional social media experience
Experience managing brand social channels for a consumer or retail brand
Experience working with agencies or external partners
Company
Chedraui USA
At Chedraui USA, we’re dedicated to nourishing communities through our shared love of food, family and tradition.