Minnesota Rural Electric Association · 9 hours ago
Manager of Communications and Marketing
Minnesota Rural Electric Association is seeking a Manager of Communications and Marketing to lead its communications, marketing, and community engagement initiatives. The role involves overseeing the communications team, developing strategies to enhance member engagement, and managing public relations to strengthen the cooperative's visibility and trust within the community.
Electrical DistributionNon ProfitPublic Safety
Responsibilities
Assess cooperative needs to establish priorities for major initiatives and develop communication and marketing strategies that align with MVEC goals
Ensure quality control and consistency across all messaging while promoting cooperative programs, products, and services to maximize member engagement and visibility
Oversee design, production, and distribution of internal and external communications content across all channels, ensuring clear, accurate, and timely delivery
Collaborate with all departments to address the cooperative’s communication needs
Manage public relations, media outreach, crisis communication (including power outages), and reputation management to strengthen trust, enhance credibility, and drive greater member satisfaction
Lead outreach initiatives that strengthen ties with members and general public, fostering positive relationships and cooperative visibility
Through events, programs, and proactive community involvement, build support and strengthen the cooperative’s role as a trusted energy partner, enhancing its presence within the communities it serves
Develops and manages departmental budget, ensuring alignment with cooperative initiatives
Qualification
Required
Bachelor's degree in communications, marketing, journalism, business or related field
8 years of related work experience
4 years managerial or supervisory experience
Ability to manage complex communications and public relations functions
Capability to strategically engage target audiences
Effectively prioritize multiple projects while ensuring accuracy, quality, and attention to detail under minimal supervision
Proficient in personal computers and current business software, with the ability to adapt to and implement evolving industry technologies
Strong written and verbal communication skills including proofreading and ensuring quality assurance of all work
Demonstrates strong interpersonal skills and fosters collaboration across teams, vendors, members and the community
Excellent organizational and project management skills with proven ability to manage timelines effectively
Leverage data-driven insights and marketing analytics to evaluate campaign performance, optimize strategies, and report key metrics to stakeholders
Preferred
Experience with electric cooperatives or utilities
Certified Cooperative Communicator (CCC) designation
Benefits
Medical
Dental
Vision
Life insurance
Disability insurance
401(k)
Tuition reimbursement
Paid holidays
Paid time off
Employee assistance programs
Health savings accounts
Flexible spending accounts
Company
Minnesota Rural Electric Association
Minnesota Rural Electric Association is an electric utility industry that provides workforce education, safety training, and awareness.
Funding
Current Stage
Early StageRecent News
Minnesota Rural Electric Association
2025-10-24
Minnesota Rural Electric Association
2025-10-10
2025-05-02
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