Clay · 1 day ago
Product Marketing
Clay is a company dedicated to helping organizations turn growth ideas into reality through unique data and AI research. They are seeking an experienced Product Marketing Lead to develop product messaging and positioning, enable sales teams, and drive customer expansion while working closely with cross-functional teams.
Computer Software
Responsibilities
Create clear product messaging - Build messaging that helps everyone at Clay talk about our products in the same way and make complex features easy to understand for different audiences with business outcomes in mind
Help shape what we build - Work with Product teams to decide which features matter most and figure out how to position them in the market
Launch products that get noticed - Turn product releases into exciting market moments that people actually care about and want to try
Develop buyer insights - Build detailed buyer personas and messaging that converts, plus competitive analysis that helps teams win against key rivals
Enable sales teams - Create training programs, sales assets, and enablement materials that help reps have better conversations and close more deals
Drive customer expansion - Create programs and materials that help existing customers grow their usage and increase their investment in Clay
Build customer advocacy - Develop compelling case studies, success stories, and reference programs that support the sales process
Build systems that work as we grow - Create simple, repeatable processes for launches and releases that won't break as the team gets bigger
Keep teams aligned - Make sure Product, Marketing, Sales, and Customer Success are all on the same page about what we're launching and why
Use AI tools to work smarter - Leverage AI tools (including Clay) to automate routine tasks and make your work more effective
Qualification
Required
5+ years of product marketing experience at high-growth B2B SaaS companies
Success leading cross-functional teams across Marketing, Product, and GTM, building and scaling processes in a dynamic startup environment
Deep experience partnering with Product teams on messaging, positioning, and bringing products to market alongside Marketing and Sales teams
Revenue-focused mindset: Strong understanding of customer buying processes, sales processes, revenue expansion, and the ability to diagnose and optimize a revenue funnel
Proven track record as a trusted partner to GTM leaders in building revenue foundations and driving growth initiatives
Exceptional communication skills and the ability to translate complex concepts into simple frameworks and ideas through written and visual presentations
Creative problem solving to drive business outcomes through first principles thinking and creative solutions
Thrives in ambiguous environments and excellence navigating fast-moving, early-stage environments
Experimentation mindset to utilize AI tools (including Clay) to optimize and scale Product Marketing workflows
Preferred
Previous experience in GTM ecosystem
Management Consulting
Product Management
Company
Clay
✨ The creative tool for growth | Go to market with unique data - and the ability to act on it
H1B Sponsorship
Clay has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (10)
2024 (5)
2023 (2)
2020 (1)
Funding
Current Stage
Growth StageCompany data provided by crunchbase