Oak Hall School · 1 week ago
Director of Marketing and Communications
1700 SW 75TH ST., BUILDING B - GAINESVILLE, FL 32607
Full-time
Onsite
Director/ExecutiveOak Hall School is seeking a Director of Marketing and Communications to provide strategic leadership and hands-on execution for all school-wide marketing and communications initiatives. The Director will shape the institutional voice, advance brand strategy, and drive engagement with stakeholders while supervising the marketing and communications staff.
Education Management
Responsibilities
Develop, lead, and continually refine a comprehensive marketing and communications strategy aligned with the School’s mission, strategic plan, and advancement goals
Serve as the School’s lead storyteller by personally shaping, writing, and editing key institutional messages and flagship communications
Provide strategic leadership and hands-on participation across all communications platforms, including digital, print, social media, media relations, and publications
Establish, maintain, and enforce school-wide brand standards, ensuring consistency of messaging, tone, and visual identity across all departments, programs, and events
Direct social media strategy and audience growth while contributing to content creation, campaign execution, and performance evaluation
Oversee and actively participate in the curation and production of photography and video to support storytelling and advancement objectives
Provide final editorial review and approval of major school-wide communications and publications prior to release
Guide and contribute to the strategic development and continuous improvement of the School’s website to maximize visibility, engagement, and user experience
Establish and maintain relationships with local and regional media outlets; manage or contribute directly to media outreach, messaging, and responses
Lead and contribute to the development of major institutional publications, including admissions materials, annual and impact reports, campaign collateral, and program publications
Supervise, mentor, and collaborate closely with marketing and communications staff, balancing leadership with active involvement in execution
In partnership with the Director of Advancement, manage marketing, communications, advertising, and website budgets
Analyze communications performance metrics and apply insights to refine strategy, messaging, and engagement
Collaborate with Advancement, Admissions, Academic, and Administrative leadership to align communications with institutional priorities
Support and advance the mission, values, and long-term vision of Oak Hall School
Model professionalism, integrity, creativity, and collaborative leadership
Maintain regular attendance, participate in meetings and school events, adhere to School policies, and perform other duties as assigned
Qualification
Required
Bachelor's degree in Communications, Marketing, Public Relations, Business, New Media, or a related field required
Demonstrated experience leading marketing and communications initiatives, including digital and print platforms
Exceptional writing, editing, and storytelling skills with strong attention to tone, clarity, and audience
Strong understanding of current and emerging marketing trends, social media strategy, and analytics
Working knowledge of website management and major marketing channels
Strong analytical, organizational, and project-management skills
Ability to think strategically while executing tactically
Demonstrated professionalism, collegiality, and sound judgment
Enthusiasm for and commitment to the mission of Oak Hall School
Preferred
Preference for experience in an independent school, higher education, or nonprofit environment
Benefits
Health and wellness benefits
Paid time off
Generous retirement plan options
Company
Oak Hall School
Oak Hall School is an independent, college-preparatory day school in Gainesville, Florida, serving students from 3-year-old Preschool through Grade 12.
Founded in 1970
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase