First Citizens Bank · 2 hours ago
Senior Digital Product Analyst - Personal & Business Banking Product
United States
Full-time
Remote
Mid, Senior Level
$85K/yr - $115K/yr
4+ years expFirst Citizens Bank is seeking a Senior Digital Product Analyst to join their Personal & Business Banking Product Team. This role involves conducting in-depth analysis and research to support the development and optimization of digital products, collaborating with cross-functional teams to drive data-informed decision-making throughout the product development process.
BankingInsuranceLendingPaymentsWealth Management
Responsibilities
Conduct market research and competitive analysis in partnership with the Customer Insights and User Experience Design team
Analyze user behavior data and product metrics to identify trends and opportunities
Develop and test hypotheses to validate early assumptions about product features
Support the creation and refinement of user personas and journey maps
Leverage experimentation and analytics to validate product changes
Analyze and interpret complex data sets to inform product strategy and prioritization
Define dashboards and reports to track key performance indicators (KPIs) in partnership with the Digital Analytics team
Assist in the development of product roadmaps and strategy documents
Contribute to the prioritization of product features based on data-driven insights
Support the definition of product requirements and user stories
Work closely with product managers, designers, and engineers to define and deliver solutions into the market
Present findings and analysis to various stakeholders, including senior leadership
Collaborate with marketing and sales teams to align on product positioning and go-to-market strategies
Stay current with industry trends, best practices, and emerging technologies in digital product management
Continuously improve analytical skills and knowledge of product development methodologies
Contribute to the development of best practices for product analysis within the team
Qualification
Required
Bachelor's Degree and 4 years of experience in Product Management OR High School Diploma or GED and 8 years of experience in Product Management
Required Area of Experience: Product analysis, data analytics, market research
Analytical Skills (Advanced, Required)
Communication Skills (verbal / written) (Advanced, Required)
Initiative (Advanced, Required)
Teamwork (Advanced, Required)
Adaptability (Intermediate, Required)
Data analysis and interpretation (Advanced, Required)
Experience managing custom software builds (Intermediate, Required)
Product development methodologies (e.g., Agile, Scrum) (Intermediate, Required)
Preferred
Experience in financial services or banking products
Preferred Area of Study: Business, Economics, Statistics, Computer Science, or related field
Preferred Education Level: Bachelor's Degree
Business intelligence tools (e.g., Tableau, Power BI) (Intermediate, Preferred)
Vendor management experience (Intermediate, Preferred)
Benefits
Competitive, thoughtfully designed and quality benefits program
Company
First Citizens Bank
First Citizens Bank provides banking services, essential business and professional services, wealth management capabilities, and more.
10001+ employees
H1B Sponsorship
First Citizens Bank has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (102)
2024 (115)
2023 (249)
2022 (53)
2021 (12)
2020 (9)
Funding
Current Stage
Public CompanyTotal Funding
$33M2021-05-07Post Ipo Debt· $10M
2018-08-29Post Ipo Debt· $23M
1986-10-31IPO
Leadership Team
C
Craig Nix
Chief Financial Officer
Greg Smith
Chief Information and Operations Officer
Recent News
2025-12-22
2025-12-21
Company data provided by crunchbase