Pella Windows and Doors | Gunton Corporation · 10 hours ago
Marketing Coordinator
Bedford, OH
Full-time
Onsite
New Grad, Entry LevelGunton Corporation is seeking a Marketing Coordinator to execute day-to-day marketing production work across various platforms. The role involves creating content, managing social media, and supporting marketing initiatives while leveraging AI tools to enhance efficiency and creativity.
Building MaterialHome ImprovementWholesale
Responsibilities
Create social media content including graphics, captions, and videos
Execute platform posting schedules
Engage with audiences and respond to comments and direct messages
Explore and test new platform initiatives (e.g., TikTok, YouTube)
Produce a monthly analytics report for Supervisor review
Design, build, and send monthly Commercial newsletters
Upload newsletters to Pella’s online portal
Build and send email campaigns for Commercial, Trade/B2B, and Retail reps
Track and report email performance metrics
Manage Data Axel lists and execute direct mail campaigns (using strategy provided by Supervisor)
Produce content for Commercial, Trade/B2B, and Retail segments as assigned
Create digital ads, print ads, magazine ads, and other marketing pieces
Assist with content development for Hatch, including A/B test variations
Maintain and update Ingage presentations for sales teams
Produce collateral for events, canvassing teams, and recruitment teams
Write content for internal blog posts (how-to articles, product overviews, warranty highlights, etc.)
Order printed materials as directed by the Supervisor
Assist with maintaining content on recruitment webpages
Compile monthly marketing scorecard metrics for Supervisor review
Research marketing tools/platforms (email systems, social scheduling tools, AI-integrated platforms) and provide recommendations
Track leads generated from marketing campaigns when requested
Work with segment managers and internal teams to gather information needed for assigned deliverables
Support ongoing marketing projects as assigned by the Supervisor
Qualification
Required
Execute day-to-day marketing production work across social media, email campaigns, content creation, digital advertising support, reporting, and collateral development
Produce accurate and timely deliverables that the Marketing Supervisor reviews and approves
Leverage approved AI tools and platforms to enhance efficiency, creativity, and content quality
Create social media content including graphics, captions, and videos
Execute platform posting schedules
Engage with audiences and respond to comments and direct messages
Explore and test new platform initiatives (e.g., TikTok, YouTube)
Produce a monthly analytics report for Supervisor review
Design, build, and send monthly Commercial newsletters
Upload newsletters to Pella's online portal
Build and send email campaigns for Commercial, Trade/B2B, and Retail reps
Track and report email performance metrics
Manage Data Axel lists and execute direct mail campaigns (using strategy provided by Supervisor)
Produce content for Commercial, Trade/B2B, and Retail segments as assigned
Create digital ads, print ads, magazine ads, and other marketing pieces
Assist with content development for Hatch, including A/B test variations
Maintain and update Ingage presentations for sales teams
Produce collateral for events, canvassing teams, and recruitment teams
Write content for internal blog posts (how-to articles, product overviews, warranty highlights, etc.)
Order printed materials as directed by the Supervisor
Assist with maintaining content on recruitment webpages
Compile monthly marketing scorecard metrics for Supervisor review
Research marketing tools/platforms (email systems, social scheduling tools, AI-integrated platforms) and provide recommendations
Track leads generated from marketing campaigns when requested
Work with segment managers and internal teams to gather information needed for assigned deliverables
Support ongoing marketing projects as assigned by the Supervisor
Preferred
College degree or work equivalency
Experience with graphic design
Previous experience managing social media and marketing campaigns
Company
Pella Windows and Doors | Gunton Corporation
Today, homeowners want peace of mind during their window replacement project, builders and remodelers want efficiencies that make their businesses run more profitably, and general contractors and architects want single-source, turn-key solutions for all of their commercial fenestration needs.
Founded in 1932
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Soc Colovas
Chief Financial Officer
Company data provided by crunchbase