P.L. Marketing, Inc. ยท 4 weeks ago
Sr Analyst, Category Management & Shopper Insights
Newport, KY
Full-time
Onsite
Mid, Senior Level
4+ years expP.L. Marketing, Inc. is an employee-owned company specializing in the strategic expansion of CPG client product portfolios at Kroger. As a Senior Business Analyst, you will transform retail and shopper data into insights that drive growth strategies and business plans, focusing on data analysis, integrity, and solution optimization.
MarketingRetailSales
Responsibilities
Transform shopper, POS and syndicated data into actionable insights identifying growth opportunities and performance drivers across clients
Apply knowledge in Kroger systems and syndicated data sources (such as 84.51, Circana, Blue Yonder, etc.)
Contribute to annual, period, and KOMPASS planning through data driven recommendations in pricing, promotions, assortment and products
Oversee the development, quality and timely delivery of regular analytic deliverables
Partner effectively with internal teams, clients and Kroger to share insights and influence decisions
Partner with our BI Development team to ensure clean, accurate and accessible data supporting our analytics, solutions and our operational processes
Ensure flawless execution through data accuracy, expert analytic technique, organization and delivery timeliness
Continuously improve analytics solutions, deliverables, and processes by incorporating automation, scalable data models and advanced analytic techniques to make them more efficient, effective, automated and scalable
Ideate, develop, automate, and distribute scalable solutions and reports using BI tools and analytics platforms to reduce manual effort and improve accuracy
Recommend and support process improvements, tools, and analytic approaches that increase efficiency and impact
Stay current on new tools, data sources, technology, and industry trends, embrace change and apply new knowledge
Qualification
Required
4-year degree in Business Intelligence, Analytics, Computer Science, Business, Statistics, or Economics preferred
Proficiency in Microsoft Office/365 Applications with a strong knowledge of Microsoft Excel
Experience working in analytics within grocery merchandising
Data visualization tool experience. Power BI preferred
Reporting and database experience
Ability to aggregate & analyze disparate data from multiple sources
Strong understanding of data structures and schemas, and relational data modeling
Experience with Power Automate and Power Platform to streamline workflows is a plus
Exposure to programming languages such as Python or R for analytics is a plus
Ability to interpret business needs and translate them into actionable solutions
Expert organizational, analytical, and problem-solving skills
Experience working with large, high-volume datasets, optimizing queries for performance
Familiarity with core CPG/Retail metrics including TDP, USW, lift, penetration, trips, price/promo elasticity, and distribution voids, etc
Ability to communicate insights in person, virtual and in written communication
Ability to build and maintain positive and productive business relationships with clients, Kroger, vendors, and team members
Ability to effectively craft and deliver a message to senior level executives
Strong organizational and teamwork skills
Strong leadership, coaching and management skills
Highly motivated self-starter who can work with minimal supervision
Ability to work under pressure, meet deadlines, prioritize and multi-task
Must be able to remain standing/sitting for several hours at a time
Must be able to lift 10-15 lbs. occasionally
Preferred
Retail / CPG Analytics
Category Management
Statistical & Analytical Methods
Advanced Data Modeling
Forecasting & Predictive Analytics
Pricing & Promotion Analytics
BI Solution Development
Company
P.L. Marketing, Inc.
Since 1989, P.L.
1001-5000 employees
Funding
Current Stage
Late StageRecent News
Company data provided by crunchbase