Humanetics ยท 11 hours ago
Marketing Specialist
Farmington Hills, MI
Full-time
Onsite
Mid Level
3+ years expHumanetics Group is a high-tech global industrial technology group that engineers safety and sensor solutions. The Marketing Specialist will be responsible for planning and executing marketing campaigns, creating marketing materials, and managing events to enhance customer experiences and brand storytelling.
AutomotiveManufacturing
Responsibilities
Develop and execute marketing campaigns aligned with business priorities and sales targets
Plan, manage track and lead generation activities across digital channels including email, social media, and CRM-based outreach
Create compelling marketing assets including datasheets, brochures, landing pages, and LinkedIn content
Collaborate closely with Sales, Product Management, and Engineering to ensure aligned messaging
Facilitate information flow with the Sales Performance Team and help prepare internal workshops or meetings
Plan and execute trade shows, customer webinars, and virtual events, particularly in Europe and North America
Manage event logistics, booth preparation, and post-event reporting
Moderate or assist with webinars and LinkedIn Live sessions, integrating lead data into CRM systems
Conceptualize, script, and shoot engaging video content that supports marketing campaigns and brand storytelling
Edit and produce high-quality videos using tools such as Adobe After Effects and Premiere Pro
Ensure videos are optimized for various platforms, including web, social media, and events
Qualification
Required
Associate Degree
3+ years in B2B marketing
Strong content creation skills, including writing and visual storytelling
Event planning and coordination experience
Familiarity with digital platforms: HubSpot, Salesforce, Adobe Suite
Preferred
Bachelor's degree
Experience in international or technical marketing
Knowledge of GDPR/PECR compliance and digital marketing best practices
Understanding of Google Analytics, LinkedIn Campaign Manager, or podcast formats
Adobe Creative Suite: InDesign, Photoshop, Illustrator, Premier Pro
Microsoft Office: Word, Excel, Teams, PowerPoint
Experience in marketing automation such as HubSpot
Familiarity with content management systems (CMS) and customer relationship management (CRM) tools
VEO3 and other AI creation tools
Company
Humanetics
Humanetics is a motor vehicle manufacturing company.
Founded in 1952Kaiserslautern, Rheinland-Pfalz, DEU
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Brandon Marriott
Vice President of Engineering
Recent News
DBusiness Magazine
2025-10-10
2025-09-26
Company data provided by crunchbase