Hormel Foods ยท 5 hours ago
Brand Analytics Manager / Senior Brand Analytics Manager (Chicago, IL/Eden Prairie, MN/Austin, MN)
303 E WACKER DR ST 309, Chicago, IL, 60601, US
Full-time
Onsite
Mid, Senior Level
$105K/yr - $156K/yr
3+ years expHormel Foods Corporation, based in Austin, Minnesota, is a global branded food company known for its iconic brands. The Brand Analytics Manager/Senior Brand Analytics Manager will lead brand analytics, transform complex datasets into actionable insights, and support strategic marketing investments and retail strategy.
Food ProcessingManufacturingMeat and Poultry
No H1B
Responsibilities
Lead Brand Analytics for Meal Solutions brands: Transform complex datasets into actionable insights that influence marketing and sales decisions
Strategic Cross-Functional Partnership: Provide market, customer, and competitive insights that inform marketing investments and retail strategy in partnership with Brand Managers and National Category Sales Managers
Consultant Management: Oversee Circana consultants to maintain data quality and project prioritization
Innovation Support: Contribute to the success of new item introduction by sizing opportunities, examining trends, setting performance goals and tracking performance against KPIs
Sales Enablement: Create IDS (Insights Driven Selling) materials that help field teams achieve lift in retailer acceptance for new items and defend core products
Retailer Insights: Partner with Field Analytics to uncover retailer level trends for premium customers, driving improvement in customer results
Reporting Excellence: Streamline monthly and quarterly reports, reducing turnaround time and improving decision speed
Integrated Business Planning: Support integrated business planning and provide strategic support throughout the process
Performance Monitoring: Track market share, sales trends, innovation, and buyer behavior to identify growth opportunities for Meal Solutions brands
Thought Leadership: Act as a strategic advisor, applying CPG industry knowledge to solve category and brand challenges, influencing enterprise-level planning decisions
Qualification
Required
Bachelor's degree or equivalent experience
3+ year in sales/marketing/analytics
4+ years in sales/marketing/analytics for the senior level role
Proven ability to influence decisions and lead complex projects independently
Strong analytical, storytelling, and presentation skills
Advanced Excel skills: proficiency in Power BI and data visualization preferred
Experience with POS and household panel data
Excellent communication and interpersonal skills
Ability to manage multiple priorities with attention to detail
Applicants must not now, or at any time in the future, require employer sponsorship for a work visa
Applicants must be authorized to work in the United States for any employer
Preferred
5+ year in sales/marketing/analytics
6+ years in sales/marketing/analytics for the senior level role
Experience working with both syndicated and retailer data sources (Circana, Scintilla, 84.51, Kantar, and Mintel)
Strong understanding of loyalty and panel data
Proven ability to synthesize and translate multiple data sources into an effective sales story for different levels of audience
Ability to build dashboards and data visualizations through Power BI
Benefits
Comprehensive medical, dental and vision coverage
Discretionary annual merit increases
Bonuses and profit sharing
401(k) with employer match
Stock purchase plan
Relocation assistance
Paid time off
Free two-year community/technical college tuition for children of employees
Company
Hormel Foods
Hormel Foods is a Fortune 500, multinational manufacturer and marketer of consumer-branded food and meat products.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
unknown1990-01-16IPO
Leadership Team
Jeffrey Ettinger
Interim Chief Executive Officer
Katie Clark
SVP and Chief Communications Officer
Recent News
2025-12-18
Company data provided by crunchbase