Surya ยท 6 hours ago
Brand Manager
White, GA
Full-time
Onsite
Senior Level
5+ years expSurya Inc. is an innovative home furnishings company that offers a variety of design-forward products. As a Brand Manager, you will lead the development and execution of brand strategies to enhance brand equity and market presence while collaborating with cross-functional teams to drive growth and success in the design industry.
Consumer GoodsHome DecorHome Renovation
Responsibilities
Collaborate with Director of Marketing to develop and execute innovative brand strategies that drive brand awareness, equity, and market penetration
Continuously evaluate market trends, consumer insights, and competitive landscape to identify opportunities for brand differentiation and growth
Lead the development and implementation of multi-channel brand awareness campaigns, including digital marketing, social media, PR, events, and sponsorships
Collaborate with internal and external partners to maximize reach and impact
Develop and execute strategies to increase market penetration and expand our presence in target markets
Identify new opportunities for growth and develop tactics to penetrate new customer segments and geographic regions
Define and articulate the brand's identity, personality, and messaging to effectively communicate its value proposition and resonate with target audiences
Analyze market research and customer insights to identify market trends, and competitive positioning opportunities
Use insights to refine and optimize the brand's positioning strategy
Act as the custodian of the brand(s), ensuring that all marketing communications, visual assets, and brand experiences reflect the brand's values, personality, and guidelines
Develop and implement initiatives to enhance the brand's equity and reputation, including brand awareness campaigns, sponsorships, partnerships, and community engagement activities
Collaborate closely with cross-functional teams, including marketing, product development, sales, and external agencies, to ensure alignment and integration of brand strategies and initiatives
Monitor and analyze key performance indicators (KPIs) to evaluate the effectiveness of brand initiatives and campaigns
Use insights to optimize strategies and drive continuous improvement and maximize ROI
Qualification
Required
Bachelor's degree in Marketing, Business, Communications, or a related field
5+ years of experience in brand management, marketing, or a related role, preferably within the design or home furnishings industry
Strong understanding of branding principles, digital marketing, and consumer behavior
Proven track record of developing and executing successful brand campaigns that drive measurable results
Exceptional leadership and project management skills, with the ability to lead cross-functional teams and manage multiple priorities
Strong analytical skills and a data-driven mindset, with the ability to derive insights and apply them to strategy
Excellent communication and presentation skills, with the ability to influence and inspire stakeholders
Passion for design, creativity, and storytelling
Preferred
MBA preferred
Benefits
Health insurance
Retirement plans
Paid time off
Company
Surya
Surya is a consumer goods company located in White.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
R
Rohit Singh
Chief Operating Officer
Recent News
2025-10-21
2025-08-22
Company data provided by crunchbase