John Paul Mitchell Systems · 2 hours ago
Brand Manager, Paul Mitchell (Temporary)
Santa Monica, CA
Full-time
Onsite
Mid, Senior Level
$95K/yr - $105K/yr
5+ years expJohn Paul Mitchell Systems (JPMS) is a renowned company in the beauty industry, known for its innovative hair and skin care products. The Brand Manager will develop and implement strategies to enhance brand awareness and loyalty, manage marketing campaigns, and plan brand events, ensuring alignment with the brand's core values.
Health CareMedical
Responsibilities
Implement brand strategies that align with the company’s business objectives and overall growth plans
Execute the development of annual brand plans, including marketing objectives, key initiatives and budget allocation
Assist in the alignment with the Leadership team on marketing plans including socializing with the larger marketing team to ensure full alignment to the plan for execution
Drive Go-To-Market launch plans for New Product Launches, Hero Products and Key Campaigns
Be the voice of marketing in all collaboration sessions with creative, new product development, education, sales, digital marketing, operations, etc. ensuring that JPMS’s brand positioning, value proposition and core target are being represented
Help inspire agency partners to deliver plans, programs and executions that are aligned with marketing objectives
Presentation of marketing initiatives to key groups, as needed
Participate in special events for the organization, as needed
Utilize consumer research, loyalty data, competitive intelligence, and industry trends to identify growth opportunities, gaps and insights to enrich marketing plans and tactics
Analyze market dynamics to inform product development, pricing strategies, and promotional tactics
Oversee the creation and execution of integrated marketing campaigns across multiple channels (digital, print, streaming, social media, etc.)
Collaborate with creative teams, media agencies, and external partners to ensure compelling brand communications and impactful activations
Lead new product launches and ensure successful go-to-market strategies
Plan, organize, and execute brand events, product launches, and activations
Manage all event logistics, including venue selection, vendor coordination, and on-site setup
Manage and provide all cross functional departments and international partners with key branding elements and brand style guides
Measure and analyze the effectiveness of brand campaigns and initiatives using KPIs, sales data, and market feedback
Regularly report on brand health, market performance, and ROI to senior leadership, providing actionable insights and recommendations
Manage the brand’s marketing budget, ensuring cost-effective allocation of resources for maximum ROI
Ensure that all initiatives stay within budget and deliver against financial targets
Qualification
Required
Have a strong work ethic and can-do attitude, leaving a positive impression on everyone you interact with
Collaborate seamlessly with cross-functional stakeholders, fostering a cohesive team environment
Strong time management skills and able to act with a sense of urgency
Highly organized, detail oriented and efficient multitasker
Self-starter and thrives in a fast-paced environment with minimal guidance
Comfortable wearing many hats and moving fluidly between tasks
Utilize relevant industry jargon and terminology consistently in both verbal and written communications
Act and propose new ideas and solutions before asked
You are positive, upbeat, and friendly—with a can-do attitude and a knack for solving problems
Self-described beauty enthusiast, passionate about hair care
Proficiency in Microsoft Office Suite, including Word, Excel and PowerPoint
Proficient in AI technologies such as Co-Pilot and Canva
Proficient in using project management platforms, such as Workfront
Familiarity with CRM and analytics tools
Proficient with Adobe technologies
Proven ability to define and execute brand positioning
Ability to drive multiple product launches and key brand initiatives
Experience creating and implementing 360° marketing campaigns across multiple channels
Strong project management skills to manage timelines, budgets, and deliverables
Analytical skills to interpret sales data, market trends, and consumer insights
Skilled at cross-functional collaboration
Excellent verbal and written communication and presentation skills
Understanding of eCommerce strategies, platforms, and tools to support direct-to-consumer (DTC) growth
High attention to detail and ability to maintain brand consistency across all touchpoints
High school diploma or GED required
5+ years of brand marketing experience required
Preferred
Bachelor's degree in marketing or closely related field strongly preferred
Prior beauty industry experience specifically in hair care strongly preferred
Company
John Paul Mitchell Systems
John Paul Mitchell Systems is the company known for Paul Mitchell hair care products and styling tools.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
John Paul DeJoria
CEO
Julie Solwold
Vice President, Corporate Communications
Recent News
Company data provided by crunchbase