HavenHub · 3 weeks ago
Performance Marketing Analyst
HavenHub is a leader in the home improvement industry, dedicated to providing innovative solutions and exceptional service to homeowners. They are seeking a Performance Marketing Analyst to manage and analyze digital marketing campaigns, providing insights and optimizing marketing budgets to maximize ROI.
Environmental Services
Responsibilities
Develop, execute, and optimize digital marketing campaigns across paid search, paid social, display, and other performance channels
Analyze key performance metrics (KPIs) such as CPA, ROAS, LTV, and conversion rates to drive strategic marketing decisions
Work closely with the finance team to manage budgets, forecast spending, and report on financial performance of marketing initiatives
Implement A/B testing strategies to improve ad performance and customer acquisition
Generate detailed reports and dashboards using analytics tools (Google Analytics, Looker, Tableau, etc.) to provide insights and recommendations
Collaborate with cross-functional teams, including creative, product, and sales, to align marketing efforts with business objectives
Monitor industry trends and competitive landscape to identify new opportunities for growth and efficiency
Ensure marketing compliance with data privacy and advertising regulations
Qualification
Required
Bachelor's degree in Marketing, Finance, Business, or a related field
5+ years of experience in performance marketing, digital analytics, or financial marketing reporting
Strong proficiency in Google Ads, Facebook Ads Manager, and other paid media platforms
Advanced analytical skills with experience in Excel, SQL, and data visualization tools
Ability to interpret data and translate insights into actionable marketing strategies
Experience managing large-scale marketing budgets with a performance-driven approach
Strong problem-solving skills and ability to work in a fast-paced, results-oriented environment
Preferred
Knowledge of attribution modeling, customer segmentation, and marketing automation is a plus
Benefits
Performance-based incentives
Professional development opportunities
Flexible work arrangements
Comprehensive benefits
Company
HavenHub
At HavenHub, we're more than just a home service company – we're your trusted partner in creating havens of comfort and joy.
Funding
Current Stage
Growth StageCompany data provided by crunchbase