Macy's · 3 hours ago
Sr. Director, Studio Creative Innovation
New York, NY
Full-time
Onsite
Director/Executive
$200K/yr - $334K/yrMacy's is a storied retail company that has been a part of American culture for over 160 years. The Senior Director, Studio Creative Innovation will lead the transformation of Macy's in-house photo and video studio into a cutting-edge storytelling hub by integrating AI-enabled workflows and experiential storytelling.
Consumer GoodsFashionRetail
Responsibilities
Reimagine the creative studio as an innovation lab that blends speed, scale, and storytelling
Define a bold, modern vision for how content is captured, created, edited, and distributed across all customer touchpoints
Integrate emerging technologies - including AI, CGI, real-time content capture, and automation - to streamline workflows and future-proof production capabilities
Lead end-to-end production for photography and video—from concept through post-production—across still life, on-figure, campaign, social, and experiential content
Set and uphold a high creative standard to ensure all content is emotionally resonant, culturally relevant, and visually magnetic
Collaborate with brand creative, marketing, and merchandising teams to translate seasonal narratives, trend stories, and key launches into compelling visual storytelling
Define and elevate the creative vision for Fashion and Beauty photography, casting, and styling
Ensure that all on-set production and final executions reflect a distinctive, high-impact aesthetic that positions Macy’s and its Private Brands as fashion leaders
Redesign studio systems, processes, and workflows to enable a nimble, efficient, and scalable content production ecosystem
Build flexible production models that balance in-house and external capabilities, with a focus on agility and cost optimization
Oversee studio resourcing, budgeting, vendor relationships, and technology implementation with a startup mindset
Serve as a trusted creative partner to executives and stakeholders across brand, digital, creative, and merchandising teams
Inspire, mentor, and mobilize a high-performing team spanning art direction, styling, production, editing, and post-production
Foster a studio culture grounded in experimentation, inclusivity, and bold creativity
Unlock new business opportunities by exploring monetization strategies, brand partnerships, and co-branded productions
Position the studio as a strategic, revenue-generating asset that drives not only marketing outcomes but cultural relevance for the Macy’s brand
Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities
Qualification
Required
Proven ability to lead large-scale creative reinvention by transforming legacy studio systems into agile, tech-forward, innovation hubs
Deep expertise in developing emotionally resonant, culturally relevant content across e-commerce, social, editorial, and experiential channels
Strong fashion and beauty sensibility, with a clear understanding of casting, styling, and photography direction that elevates brand identity
Familiarity with AI, CGI, real-time content capture, and automation tools to streamline production and future-proof workflows
Experienced in leading end-to-end photography and video production across campaign, still life, on-figure, social, and experiential content formats
Skilled in redesigning systems and processes to drive speed, scale, and efficiency within a complex production environment
Capable of managing resources, budgets, and vendor partnerships with a startup mindset and focus on agility and cost optimization
Trusted partner to senior leaders across brand, digital, creative, and merchandising with the ability to build alignment and drive shared outcomes
Inspires and mentors a high-performing creative team while fostering a studio culture centered on experimentation, inclusion, and excellence
Strategic thinker who identifies new revenue opportunities through monetization, brand partnerships, and co-branded content
Combines artistic vision with business impact, using brand storytelling as a driver of both cultural relevance and financial growth
A culture shaper who doesn't just follow trends but sets them—connecting creative strategy with innovation and market leadership
Candidates with a bachelor's degree or equivalent work experience in a related field are encouraged to apply
This position requires heavy lifting, constant moving, remaining in a stationary position, and reaching with arms and hands
Involves remaining in a stationary position for at least two consecutive hours, lifting at least 30 lbs. stooping, kneeling, crouching, and climbing ladders
May involve reaching above eye level
Requires close vision, color vision, depth perception, and focus adjustment
Able to work a flexible schedule based on department and company needs
Benefits
Comprehensive health and wellness coverage
401(k) match to invest in your future
Paid time off
Eight paid holidays
Merchandise discounts
Performance-based incentives
Annual merit review
Employee Assistance Program with mental health counseling and legal/financial advice
Tuition reimbursement
Company
Macy's
Macy's is America’s store for life. The largest retail brand of Macy's, Inc.
Founded in 1858
10001+ employees
H1B Sponsorship
Macy's has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (1)
2022 (10)
2021 (26)
2020 (37)
Funding
Current Stage
Late StageLeadership Team
Bobby Amirshahi
Senior Vice President, Corporate Communications
Michael Krans
VP of media network
Recent News
Home Textiles Today
2025-12-31
2025-12-19
2025-12-04
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