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Tessera Data · 3 hours ago

Sr. Product Marketing Manager

San Francisco Bay Area

Full-time

Hybrid

Senior Level

$191K/yr - $225K/yr

6+ years exp

Checkr is a data platform company focused on powering safe and fair decisions. They are seeking a Sr. Product Marketing Manager to drive awareness and adoption of their background check services and platform features, collaborating cross-functionally and managing go-to-market strategies.

Data StorageDatabaseInformation TechnologyRisk Management

Responsibilities

Develop the high-level product positioning and messaging for Checkr products, with focus on verification, adjudication, and reporting/analytics offerings

Drive the go-to-market strategy for your products, and lead the end-to-end product launch process, managing cross-functional implementation and post-launch measurement to demonstrate business impact

Partner with and support our Sales teams to ensure they understand the problems we solve for our buyers; equip them with tools, playbooks, talking points, and collateral to succeed

Conduct customer and market research to inform GTM strategy, identify new business opportunities, assess market demand, and support pricing analysis

Be a key enablement partner on our product and competitive differentiation, creating deliverables such as product overview decks, competitive battlecards, and messaging guides

Collaborate with the Product team to inform and influence the product strategy and roadmap, based on market trends, competitive intelligence, and customer feedback

Qualification

B2B product marketingGTM strategyCustomer researchAI fluencyProject managementContent creationStorytellingCritical thinkingCross-functional collaboration

Required

6+ years of B2B product marketing experience, with experience managing a portfolio of software products within a broader platform

Prior experience bringing new solutions to market as part of a B2B SaaS company

Strong experience enabling customer-facing teams selling to mid-market and enterprise companies

Natural storytelling skills with a gift for writing and the ability to create compelling content that speaks to customer pain points

Proven ability to be a voice of the customer with significant experience leading research and competitive analysis to influence GTM strategy and product roadmaps

Strong project management skills, ability to inspire cross-functional teams (from executive to individual contributor levels), spearhead complex plans, and present with ease to wide-ranging audiences, including internal stakeholder meetings, customer webinars, trainings, and industry events

Proven self-starter with a bias for action and can-do attitude to get things done and deliver positive business impact

Highly effective listening and critical thinking skills with deep customer empathy

Ability to thrive in fast-paced work environments, juggle multiple initiatives successfully, and show adeptness at leveraging data to inform recommendations

AI fluency and a knack for leveraging tools to drive efficiency and smarter workflows