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BNY · 5 hours ago

Director, Head of Brand Design

New York, NY

Full-time

Onsite

Senior Level, Lead/Staff

$200K/yr - $250K/yr

10+ years exp

BNY is a leading global financial services company that influences nearly 20% of the world’s investible assets. The Director, Head of Brand Design will evolve the design vision and govern its application, shaping comprehensive design strategies to elevate the brand and create world-class marketing campaigns.

Financial Services

Responsibilities

Evolve the design vision and principles for BNY and govern its application internally and externally, shaping and executing comprehensive design strategies for campaigns, events, digital experiences, environmental spaces, thought leadership and brand activations that align with business objectives and elevate our brand

Elevate design craft, attention to detail and communication intent across all aspects of design, across conceptual thinking, motion design, color theory, and most importantly, typography

Own flagship projects end-to-end while guiding the broader team, demonstrating you're as comfortable rolling up your sleeves to design as you are setting strategic direction

Mentor and manage a team of talented designers, fostering a collaborative environment that encourages creative growth, innovation, and a high standard of excellence

Develop and implement scalable design systems that maintain brand integrity while allowing for flexibility across a variety of platforms and channels

Translate complex financial concepts and data into clear, persuasive, and visually stunning narratives for both internal and external audiences

Champion the integration of AI into the design workflow, from exploring new ideation techniques to streamlining production processes and pushing creative boundaries

Qualification

Brand design strategyConceptual thinkingTeam leadershipDesign systems developmentStorytelling skillsCreative growthCollaborationCommunicationPresentation skillsAttention to detail

Required

10+ years or more years of agency or brand side experience working with or at global brands and a Bachelor's, Master's or equivalent

5+ years of experience leading a team of multidisciplinary creative is a must with proven ability to manage teams, the work, and influence outcomes in highly matrixed organizations with multiple stakeholders

Ability to initiate and drive opportunities independently across multiple complex projects that have strategic implications for the brand and company, while operating in an environment that changes quickly

Proven experience in conceptual thinking, with the ability to generate and execute original ideas that are both strategically sound and creatively inspiring

Exceptional storytelling and presentation skills, with the ability to captivate and persuade audiences through compelling visual and verbal narratives