Senior Industry Marketing Manager – Aerospace, Defense, Government jobs in United States
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Wind River · 6 hours ago

Senior Industry Marketing Manager – Aerospace, Defense, Government

positionWashington, DC
timeFull-time
remoteHybrid
seniorityMid, Senior Level
money$120K/yr - $180K/yr
date7+ years exp

Wind River is a global leader in delivering software for mission-critical intelligent systems. They are seeking a strategic and industry-savvy Marketing Manager to drive awareness and demand for solutions across the Aerospace, Defense, and Government sectors, requiring a deep understanding of the ADG landscape and the ability to craft compelling messaging and campaigns.

Developer ToolsHardwareOperating SystemsProject ManagementSoftware
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Growth Opportunities
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H1B Sponsor Likelynote

Responsibilities

Serve as a subject matter expert on the ADG industry, staying current on market trends, regulatory developments, and customer needs
Translate complex technology and regulatory topics into clear, compelling messaging tailored to the ADG audience
Develop high-impact content—including blogs, whitepapers, sales collateral, and thought leadership—that reflects our industry perspective and strengthens market positioning
Define and execute integrated marketing campaigns across digital, email, social, paid media, and events to drive awareness and pipeline growth
Collaborate with Sales to align marketing programs with strategic account priorities and accelerate deal velocity
Partner with industry collaborators on co-marketing initiatives and joint events
Monitor and analyze campaign performance, using insights to optimize future efforts
Ensure brand consistency and compliance across all marketing touchpoints
Manage marketing budgets and timelines effectively

Qualification

AerospaceDefense marketingEmbedded technologies expertiseContent developmentDemand generationSalesforce proficiencyProject managementRegulatory knowledgePerformance analyticsCross-functional collaborationFast-paced environment adaptability

Required

7+ years of experience in marketing to A&D and Federal Government sectors, including ground, air, naval, space, and civilian agencies (Homeland Security, Veterans Affairs, Social Security Administration, Treasury, Health and Human Services, etc)
Demonstrated expertise in embedded and intelligent edge technologies, with a strong grasp of their strategic applications in the Aerospace, Defense, and Government (ADG) sectors
In-depth knowledge of defense industry buyer personas, including prime integrators and emerging/non-traditional contractors
Well-versed in the regulatory landscape governing the ADG industry, with the ability to interpret and translate complex requirements into compliant, market-relevant messaging
Proven ability to develop high-impact content—such as blogs, whitepapers, and thought leadership pieces—that articulates our point of view and positions Wind River as an industry leader
Skilled at crafting clear, compelling messaging tailored to both technical and executive audiences, grounded in industry insight and aligned with customer needs
Proven success in demand generation and event marketing; ABM experience is a plus
Strong project management and cross-functional collaboration skills
Familiarity with government procurement cycles and marketing alignment
Comfortable working in a fast-paced, matrixed environment with Sales and Partner teams
Proficient in Salesforce, AI tools, and performance analytics platforms

Benefits

Flexible home office! We offer the flexibility of a hybrid work schedule or 100% remote
Named Top Workplace for the 8th year in a row
100% Employee covered Medical, Dental, and Vision insurance
Flexible Time Off policy
+ 12 observed Holidays
401K with company match
Health Savings Account (HSA) and Flexible Spending Account (FSA)
Wellness Benefits through Unmind

Company

Wind River

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Glassdoor4.2
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Software for the Intelligent Edge
dateFounded in 1981
location
Alameda, California, USA
people-size1001-5000 employees
web-link
http://www.windriver.com

H1B Sponsorship

Wind River has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (8)
2024 (8)
2023 (3)
2022 (6)
2021 (5)
2020 (2)

Funding

Current Stage
Late Stage
Total Funding
unknown
2022-01-11Acquired
2020-05-20Private Equity

Leadership Team

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Paul Miller
Chief Technology Officer
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Christina Ungaro, CFA
VP, Head of Corporate Development & Strategic Partnerships
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