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Ideogram · 3 weeks ago

Brand Designer

New York, NY

Full-time

Hybrid

Senior Level

5+ years exp

Ideogram is a company focused on making world-class design accessible through generative media models and AI workflows. They are seeking a Brand Designer to shape their brand experience, maintain a visual system, and collaborate with various teams to evolve Ideogram’s brand as it grows.

Artificial Intelligence (AI)Generative AIInformation TechnologyInternet

Responsibilities

Define and Evolve the Brand Guidelines: Build and scale a cohesive brand identity across web, campaigns, and product surfaces, creating the visual foundation for Ideogram’s next phase of growth

Design High-Impact Marketing and Web Experiences: Partner with product and marketing to design elegant, responsive web experiences and digital campaigns that communicate our story and technology

Bridge Product and Brand: Work cross-functionally to ensure our brand expression feels consistent and inspiring, from launch moments to UI details

Collaborate with Our Creative Agency: Translate high-level brand strategy into visual executions, ensuring every asset feels aligned with our tone, aesthetic, and ambition

Prototype, Test, and Iterate: Explore ideas quickly through sketches, motion studies, and rapid iterations; use feedback and data to refine direction

Champion Design Excellence and Storytelling: Set a high bar for visual quality and brand consistency while inspiring others to think creatively and craft boldly

Qualification

Brand DesignDesign SystemsFigmaFramerMotion DesignWeb DesignCross-Functional CollaborationCuriosityIterative DesignStorytelling

Required

5+ years in brand, motion, visual or marketing design — ideally in a creative tech, AI, or design-led company

A strong body of work showcasing web, digital, and brand systems that balance craft, clarity, and storytelling

Experience creating scalable design systems and reusable components across channels and platforms

Comfortable partnering with product, marketing, and agency teams; thrives in collaborative and fast-paced environments

Expert in Figma for system design and collaboration, and highly proficient in Framer for interactive prototyping and high-fidelity web experiences

Blends creative intuition with measurable impact by leveraging experimentation, A/B testing, and performance data to guide design decisions and continuous learning

Benefits

4 weeks of vacation to recharge and explore.

Comprehensive health, vision, and dental coverage starting on day one.

RRSP/401(k) with employer match up to 4% to invest in your future from the moment you join.

Top-of-the-line tools and tech to fuel your creativity and productivity.

Toronto HQ perks: Steps from Union Station and the PATH, with team lunches every Tuesday and dinners every Thursday.

Autonomy to explore and experiment — whether you’re testing new ideas, running large-scale experiments, or diving into research, you’ll have access to compute/resources you need when there’s a clear business or creative use case. We encourage curiosity and bold thinking.

A culture of learning and growth, where curiosity is encouraged and mentorship is part of the journey.

Fully remote flexibility across North America, with regular in-person team meetups and collaboration opportunities.