aNu Aesthetics & Optimal Wellness · 9 hours ago
Marketing Specialist
aNu Aesthetics & Optimal Wellness is seeking a Marketing Specialist focused on content creation, video, and events. The role involves capturing patient journeys and provider expertise to create engaging social media campaigns and support various marketing initiatives.
BeautyMedicalWellness
Responsibilities
Plan and execute content for Instagram, TikTok, and LinkedIn
Shoot & edit 15–25 Reels/TikToks per month in-clinic
Produce high-quality photos for organic and paid use
Build and manage a social calendar focused on engagement + consult growth
Create content like: before-and-afters, wellness tips, aesthetic tutorials, provider Q&As, patient-journey storytelling
Assist with email/SMS and paid campaigns (Meta + Google)
Track performance weekly and help optimize for ROI / ROAS
Support promotions, launches, and service spotlights
Assist with keyword research and blog optimization
Help draft/edit wellness and aesthetics blog content
Support website content updates
Track weekly metrics such as: views & engagement, leads, consultation bookings
Pull insights from GA4, Meta Ads Manager, HubSpot/Klaviyo, etc
Summarize trends and propose next-step improvements
Support webinars, workshops, and pop-up events
Help coordinate content + follow-up flows to convert attendees into patients
Capture event media for social and ads
Qualification
Required
Current student or recent grad in Marketing, Communications, Digital Media, Health/Wellness, or similar
Already confident shooting/editing short-form video (you're not starting from zero)
Naturally curious about medical aesthetics, hormones / functional medicine, skin health + wellness lifestyle
Energized by being on-site, collaborating, and moving fast
Comfortable learning modern tools + AI workflows
Plan and execute content for Instagram, TikTok, and LinkedIn
Shoot & edit 15–25 Reels/TikToks per month in-clinic
Produce high-quality photos for organic and paid use
Build and manage a social calendar focused on engagement + consult growth
Create content like before-and-afters, wellness tips, aesthetic tutorials, provider Q&As, patient-journey storytelling
Assist with email/SMS and paid campaigns (Meta + Google)
Track performance weekly and help optimize for ROI / ROAS
Support promotions, launches, and service spotlights
Assist with keyword research and blog optimization
Help draft/edit wellness and aesthetics blog content
Support website content updates
Track weekly metrics such as views & engagement, leads, consultation bookings
Pull insights from GA4, Meta Ads Manager, HubSpot/Klaviyo, etc
Summarize trends and propose next-step improvements
Support webinars, workshops, and pop-up events
Help coordinate content + follow-up flows to convert attendees into patients
Capture event media for social and ads
Preferred
Esthetician student, nursing student, or pursuing related certs
Familiar with med-spa or wellness content
Strong on-camera or confident directing others
Benefits
Complimentary/discounted treatments
Pathway to full-time conversion
Company
aNu Aesthetics & Optimal Wellness
aNu Aesthetics and Optimal Wellness is owned and operated by a local female physician since 2011, Dr.
Funding
Current Stage
Early StageCompany data provided by crunchbase