Social Media Marketing Specialist jobs in United States
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LPG Management · 2 hours ago

Social Media Marketing Specialist

LPG Realty and Property Management is a fast-growing company based in Toledo, Ohio, focusing on real estate and property management. They are seeking a creative Social Media Marketing Specialist to develop and execute a content strategy that drives leads and captures the company's story across various social media platforms.

Property ManagementReal EstateRentalResidential
Hiring Manager
Jackelyn Lee
linkedin

Responsibilities

Create and execute a content strategy across TikTok, Instagram, LinkedIn and Facebook (plus any other channels we add)
Film on-site: job sites, flips, walkthroughs, closings, before/after reveals, tenant wins, team moments, behind-the-scenes
Capture quality photos + video (steady, well-framed, good lighting, good audio)
Edit short-form video end-to-end (Reels/TikToks): hooks, captions, pacing, transitions, on-screen text, posting
Build and manage a content calendar so we stay consistent even when things are chaotic (which they are)
Write captions that feel human and match our voice (fun when it’s fun, real when it’s real)
Drive traffic to our Facebook pages and convert it into inquiries (not just likes)
Track performance and adjust based on what’s working: messages, form fills, calls, leads, owner inquiries

Qualification

Short-form video contentVideo editingContent strategySocial media managementPhotographyCreative writingUnderstanding trendsReal estate knowledgeOrganizational skills

Required

Proven experience creating short-form video content (your own page counts)
Can shoot clean, high-quality video and photos with intention (not shaky, dark, or 'we'll fix it in editing')
Edit fast without it feeling rushed or sloppy
Understand trends, but don't rely on trends to carry weak content
Can switch between 'punchy and funny' and 'real and emotional' depending on the moment
Are organized and can run the calendar without constant reminders
Are comfortable around people and can capture content in real-time without making it awkward
Like the real estate/construction world (or you're excited to learn it quickly)

Preferred

You've helped grow a brand/page before
You understand Meta ads, retargeting, and basic funnel thinking
You can build simple landing pages/forms or know what makes a post convert
You have basic gear (stabilizer, mic, lighting), or you know what we should buy

Benefits

Full benefits package
Paid holidays
Tools/resources provided

Company

LPG Management

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We buy multi-family and single family real estate in the Toledo, Ohio area LPG offers full service property management and real estate agent services in the Northwest Ohio region.

Funding

Current Stage
Early Stage

Leadership Team

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Jackelyn Lee
Owner & Director of Marketing
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Company data provided by crunchbase